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TikTok Says it Will Stop Grabbing Data From User Clipboards After New iOS Update Exposed the Process

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tiktok says it will stop grabbing data from user clipboards after new ios update exposed the process
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TikTok has said that it will remove a feature which reads data from the clipboard on user devices as they use TikTok, after a recent iOS update exposed the practice.

Jeremy Burge of Emojipedia posted this example of the process on Twitter:

As you can see, the new iOS notification repeatedly informs Burge that ‘TikTok pasted from Instagram’ as he types in the app.

The process works like this – when you have something that you’ve cut from someplace else (like a section of text or a URL), it sits on your clipboard, from which you can paste it into another app. The latest version of iOS (14) now informs you when this happens. The process has been happening for years in the background, in various apps, users just haven’t been made aware of such till now.

And it’s likely not all that nefarious. As noted, a range of apps utilize the same functionality, so that they can check to see if what you have ready to paste may be of relevance to what you’re doing in that app – i.e. you’ve cut that info to paste somewhere, and you’re using this app, in all likelihood, you’re going to paste it here.

In practice, it’s probably not a big deal, but perceptually, it doesn’t look great. And with TikTok already under scrutiny over how it moderates certain content, and even, according to some reports, records audio in the background, it makes sense that TikTok has quickly moved to remove the functionality from its app.

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In the case of the latter, the rumor is similar to reports that Facebook is listening into your every day conversations, which Facebook has repeatedly denied. Such access is prohibited by OS developers, which makes this increasingly unlikely (as they risk having their apps disabled outright), but it’s another form of potentially intrusive access attached to TikTok that, true or not, adds to the suggestion that it’s essentially a spy app,

Indeed, back in February, Reddit CEO Steve Huffman said that TikTok was ‘fundamentally parasitic‘:

“It’s always listening, [and] the fingerprinting technology they use is truly terrifying, and I could not bring myself to install an app like that on my phone.”

That ‘fingerprinting’ relates to audio and browser tracking, which matches what users are doing on TikTok with what they’re then sharing on the web. This, to some, is seen as overstepping the bounds of acceptable, and necessary, data collection – while TikTok also sucks in user GPS data, and info on other apps they might have open, detail which doesn’t appear to have any immediate bearing on your in-app experience.

That’s why military officials in various nations have banned the usage of TikTok by personnel, while the US government has also launched a national security investigation into the Chinese-owned app. The connection to the Chinese Government, through China’s strict cybersecurity laws, means that, essentially, TikTok would be required to share user data with the Chinese regime on request. 

TikTok has been working to distance itself from its Chinese roots, limiting the user data that can be accessed in different regions and appointing a new American CEO to lead to separation away from its parent company. But thus far, it remains a Chinese-owned app, and is therefore subject to the same regulations, if enforced. 

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Which is why there’s such concern about its data collection processes, and why, of all apps that may be checking out your clipboard info, it matters that TikTok is doing it.

So now TikTok will stop – but it’s another concern which adds to broader perception. That doesn’t appear to have slowed the app’s momentum as yet, but it may strengthen the skepticism of those already concerned about the platform.   

Socialmediatoday.com

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Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

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Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

In a recent announcement, Snapchat revealed a groundbreaking update that challenges its traditional design ethos. The platform is experimenting with an option that allows users to defy the 24-hour auto-delete rule, a feature synonymous with Snapchat’s ephemeral messaging model.

The proposed change aims to introduce a “Never delete” option in messaging retention settings, aligning Snapchat more closely with conventional messaging apps. While this move may blur Snapchat’s distinctive selling point, Snap appears convinced of its necessity.

According to Snap, the decision stems from user feedback and a commitment to innovation based on user needs. The company aims to provide greater flexibility and control over conversations, catering to the preferences of its community.

Currently undergoing trials in select markets, the new feature empowers users to adjust retention settings on a conversation-by-conversation basis. Flexibility remains paramount, with participants able to modify settings within chats and receive in-chat notifications to ensure transparency.

Snapchat underscores that the default auto-delete feature will persist, reinforcing its design philosophy centered on ephemerality. However, with the app gaining traction as a primary messaging platform, the option offers users a means to preserve longer chat histories.

The update marks a pivotal moment for Snapchat, renowned for its disappearing message premise, especially popular among younger demographics. Retaining this focus has been pivotal to Snapchat’s identity, but the shift suggests a broader strategy aimed at diversifying its user base.

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This strategy may appeal particularly to older demographics, potentially extending Snapchat’s relevance as users age. By emulating features of conventional messaging platforms, Snapchat seeks to enhance its appeal and broaden its reach.

Yet, the introduction of message retention poses questions about Snapchat’s uniqueness. While addressing user demands, the risk of diluting Snapchat’s distinctiveness looms large.

As Snapchat ventures into uncharted territory, the outcome of this experiment remains uncertain. Will message retention propel Snapchat to new heights, or will it compromise the platform’s uniqueness?

Only time will tell.

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Catering to specific audience boosts your business, says accountant turned coach

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Catering to specific audience boosts your business, says accountant turned coach

While it is tempting to try to appeal to a broad audience, the founder of alcohol-free coaching service Just the Tonic, Sandra Parker, believes the best thing you can do for your business is focus on your niche. Here’s how she did just that.

When running a business, reaching out to as many clients as possible can be tempting. But it also risks making your marketing “too generic,” warns Sandra Parker, the founder of Just The Tonic Coaching.

“From the very start of my business, I knew exactly who I could help and who I couldn’t,” Parker told My Biggest Lessons.

Parker struggled with alcohol dependence as a young professional. Today, her business targets high-achieving individuals who face challenges similar to those she had early in her career.

“I understand their frustrations, I understand their fears, and I understand their coping mechanisms and the stories they’re telling themselves,” Parker said. “Because of that, I’m able to market very effectively, to speak in a language that they understand, and am able to reach them.” 

“I believe that it’s really important that you know exactly who your customer or your client is, and you target them, and you resist the temptation to make your marketing too generic to try and reach everyone,” she explained.

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“If you speak specifically to your target clients, you will reach them, and I believe that’s the way that you’re going to be more successful.

Watch the video for more of Sandra Parker’s biggest lessons.

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Instagram Tests Live-Stream Games to Enhance Engagement

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Instagram Tests Live-Stream Games to Enhance Engagement

Instagram’s testing out some new options to help spice up your live-streams in the app, with some live broadcasters now able to select a game that they can play with viewers in-stream.

As you can see in these example screens, posted by Ahmed Ghanem, some creators now have the option to play either “This or That”, a question and answer prompt that you can share with your viewers, or “Trivia”, to generate more engagement within your IG live-streams.

That could be a simple way to spark more conversation and interaction, which could then lead into further engagement opportunities from your live audience.

Meta’s been exploring more ways to make live-streaming a bigger consideration for IG creators, with a view to live-streams potentially catching on with more users.

That includes the gradual expansion of its “Stars” live-stream donation program, giving more creators in more regions a means to accept donations from live-stream viewers, while back in December, Instagram also added some new options to make it easier to go live using third-party tools via desktop PCs.

Live streaming has been a major shift in China, where shopping live-streams, in particular, have led to massive opportunities for streaming platforms. They haven’t caught on in the same way in Western regions, but as TikTok and YouTube look to push live-stream adoption, there is still a chance that they will become a much bigger element in future.

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Which is why IG is also trying to stay in touch, and add more ways for its creators to engage via streams. Live-stream games is another element within this, which could make this a better community-building, and potentially sales-driving option.

We’ve asked Instagram for more information on this test, and we’ll update this post if/when we hear back.

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