Grammarly gets $90 million boost to put toward technology, product development

Grammarly has received $90 million in its latest round of funding, led by returning investor General Catalyst, with help from IVP and other new investors. The money will go towards…

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Quora adds 3 new targeting options for advertisers

Quora has recently added additional targeting options for advertisers on the Q&A platform. Keyword history targeting. This is a blend of the existing keyword targeting and question retargeting options on…

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Email marketing: Understanding the elements of Permission

As we were developing the first-ever Periodic Table of Email Optimization and Deliverability, which we launched at the MarTech Conference in Boston recently, we consulted with many email experts to…

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Mobile conversions rising, but desktop conversions still 93% more valuable, study says

Despite the fact mobile devices are now the dominant way that consumers browse and search the internet, mobile ad clicks and conversions are less valuable than those on the desktop….

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