Should We Write Content for People or Search Engines?

All high-quality content pieces in written form have two things in common: they offer real substance to the reader, and each is well-written (or at least decently written ūüėä). But…

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Top 9 Benefits of Social Media for Your Business

Social media has certainly proven beneficial over the last two decades. Once a communication experiment that later evolved into platforms figuring out just how much personal data people would make…

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How to Completely Optimize Your Google My Business Listing

To achieve digital marketing success by leveraging a¬†location-based strategy, most seasoned SEO professionals start at the same place: creating a Google My Business listing. And for good reason. Google My…

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12 Completely Outdated SEO Practices You Should Avoid

SEO has gone through extensive evolutionary changes over the years, and continues to do so every day. While most traditional marketing tactics (for the most part) still hold true in…

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