Google is giving site owners the ability to customize how their content is previewed in search results. By default, Google has always generated search snippets according...
One of the core areas of SEO services for me over the last 10+ years has been forensic SEO. And hell, I drop that term all...
When I started doing SEO on NeilPatel.com I used this advanced formula to rank for 477,000 keywords. Over time, my traffic started to flatline and I...
ADVERTISEMENT Facebook is one of the most popular social networks in the world, with more than 2.41 billion active users monthly. It’s no wonder you want...
“Authority” is a buzzword in SEO and content marketing. Everybody wants it, but not everyone knows how to get it and keep it. In particular, Google...
In case you missed it, Google has just changed up the rules for link building. It used to be that when people link to you, the...
The giants of fairy-tales have three things going for them: strength, resources, and infamy. In a similar way, our industry giants often dominate the searches due...
ADVERTISEMENT Online trolls have been the bane of rational, civil internet users since the beginning of the web. It turns out, when you give certain people...
This article will help advertisers ensure long-term success despite the instability of pay-per-click search engine advertising as an online marketing platform. Pay-per-click search engine advertising is great...
Google Ads has recently announced that it now allows ads to be served for queries that it understands to share the same meaning on broad modified and phrase...