Recently, a client in the technology industry wanted to develop clear, easy-to-understand content that their audience could relate to. But it didn’t seem possible. Without skilled...
Landing pages – they’re powerful, aren’t they? When we click on an ad, it’s the landing page that helps us decide what to do next. Ideally,...
Consider the last time you searched for an Italian food restaurant in a new city. You’re unfamiliar with the area and don’t have any personal recommendations...
Relying on ads to make a sale on the first click is putting the cart before the horse, so to speak. Users will abandon your carefully...
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the...
Google’s John Mueller was asked on Twitter if 301 redirected links pass full credit or not. John responded that “I wouldn’t see it as “full credit...
Growth marketing and growth hacking are terms you hear loosely thrown around. There are even job titles and functions that specialize in “growth hacking.” But, what...
Content can take your brand almost anywhere it wants to go. But if you want your audience to take steps beyond viewing or reading, you need...
Do you want to find the right influencers for your business? In this blog post, we will walk you through a step-by-step guide on how to...
Twitter, sometime over the past week or so, has removed the nofollow attribute from its links. This is unusual for a number of reason, the largest...