Finding new audiences to target is a constant challenge for marketers. If you’ve never tried marketing for Generation X, you could be missing out on a...
The tourism industry is rich and exciting, full of cultural knowledge, shared experiences, and career-building opportunities for marketers. It’s true. The tourism industry we know today...
Millennials are something of a mythical bunch in society. Much is said about their behaviors and preferences, yet many of the stories seem to contradict. Even...
Google removed a great deal of featured snippets at the start of March 2021 then they returned. Google’s John Mueller comments on why visibility of featured...
The age of the smartphone opened up a whole new window for businesses to connect with their customers in an interactive way using apps. Because apps...
Considering building an app? You’re in good company. The mobile app industry is expected to be worth more than $407 billion (yes, with a B) by...
For some affiliate marketers, 2020 has been extra cruel. One of the most popular and accessible affiliate networks, Amazon Associates, cut referral commissions for a number...
If you have an ongoing online marketing campaign, you’re already familiar with the effort that it takes to maintain a good performance rate. Using Google AdWords...
If you’re using Discord, chances are you’ve heard of Discord bots. These AI-powered bots allow you to perform a wide range of actions, from welcoming new...
With most events going online, you need to find strategies to find and attract online event sponsors. Hosting an event, even online, is expensive. And ticket...