YouTube offers advice on competitive keyword research for videos, and answers a number of other questions about its search and discovery algorithm. In what has become...
Google recently published a research paper on a new algorithm called SMITH that it claims outperforms BERT for understanding long queries and long documents. In particular,...
Google’s Knowledge Graph is like a “giant virtual encyclopedia of facts” that Google references to generate certain elements of search results. The virtual encyclopedia, as Google...
With the chaos of 2020 now behind us, it’s time to look ahead to what we can expect from the next 12 months. 2020 was unpredictable,...
Whether you’re a small business owner, artist, photographer, writer or consultant, there’s a website builder out there for you — even if you don’t know how...
This is interesting, and could, potentially, have implications for your 2021 content approach. This week, Google has begun testing a new carousel of short-form video results for...
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the...
After decades of global expansion and consolidation in the tech sector, antitrust is now a headline issue for the industry across the world. What has been...
When evaluating click-through rate (CTR) for keywords in Google Ads, we tend to forget that what we are looking at is not really giving us the...
30-second summary: Consumers are becoming more conscious of how they shop, with an increased focus on small, minority-owned, women-owned, and Black-owned businesses. Shopping this year has...
