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Google: We Do Not Keep Track Of Order Of Links On A Page

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Google’s John Mueller said on Twitter “I don’t think we keep track of order of links on a page.” I found that interesting in that Google does treat links to the same destination with different anchor text differently. Although, it is hard to know exactly what John means by “keep track of.”

The question John was answering was when “having a link in the header versus the footer, what link does Googlebot look (read) at first?” John responded “I don’t think we keep track of order of links on a page. If anything, that would be an implementation detail and not something optimizable.”

So then Gianluca Fiorelli brings up a Google patent named Reasonable Surfer that says “it value more links if they are in prominent sections like header navigation and editorial content, and less in others like footer or sidebar,” Fiorelli explained.

John responded “I haven’t actually read it :-). Does it mention anything about the order in which links are processed? (I realize the question might be more in the direction “importance”) FWIW it’s also always worth keeping in mind that documents/patents aren’t necessarily being used like that.”

Anyway, this is an interesting conversation that I wanted to highlight.

Forum discussion at Twitter.

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Google Home App Gets an Overhaul, Rolling Out Soon

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Google Home app

Google refreshes its Home app with a slew of new features after launching a new Nest gear. This makes it faster and easier to pair smart devices with Matter, adds customization and personalization options, an enhanced Nest camera experience, and better intercommunication between devices.

This revamped Home app utilizes Google’s Matter smart home standard – launching later this year – especially the Fast Pair functionality. On an Android phone, it will instantly recognize a Matter device and allow you to easily set it up, bypassing the current procedure that is often slow and difficult. Google is also updating its Nest speakers, displays, and routers – to control Matter devices better.

Google Home App New Features

  • Spaces: This feature allows you to control multiple devices in different rooms. Google has listed a few things by room: kitchen, bedroom, living room, etc., although it’s pretty limited right now. Spaces let you organize devices how you see fit. For instance, you can set up a baby monitor in one room and set a different room’s camera to focus on an area the baby often plays. With Spaces, you can categorize these two devices into one Space category called ‘Baby.’

Google Home app Spaces

  • Favorites: This one is pretty self-explanatory. It allows you to make certain gears as a favorite that you frequently use. Doing so will bring those devices into the limelight within the Google Home app for easier access. 

Google Home app

  • Media: Google adds a new media widget at the bottom of your Home feed. This will automatically determine what media is playing in your home and provide you with the appropriate controls as and when needed. There will be song controls if you listen to music on your speakers. There will be television remote controls if you’re watching TV. 

Google probably won’t roll out this Home app makeover anytime soon. But you can try it for yourself in the coming week by enrolling in the public preview, available in select areas.

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