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May 22nd Google Algorithm Update Is Off The Charts



May 22nd Google Algorithm Update Is Off The Charts

This article is written by Barry Schwartz at

There is yet another Google search algorithm ranking update that seems to be going on – it touched down yesterday, Saturday May 22nd. The tracking tools are off the charts, all of them, showing changes in the Google Search results that I have not seen before in a long time. This is at the levels of a core update or the old Penguin and Panda updates.

The chatter in the community is not matching what I am seeing the tracking tools reporting. Maybe there is a delay in the SEO community chatter because it is a weekend or Google tripped up the tools some how. I am thinking it might be something Google did that upset the tools but it is too early to tell. This does seem big and you should check the health of your sites in Google Search.

SEO Chatter:

Surprisingly, the SEO chatter is not at the same levels. Maybe because it is a weekend and a lot of folks are not working or checking but it just doesn’t seem right. Normally with the tools being this hot, even over a weekend, the forums have a heck of a lot more to say. I checked many of the other forums, including the black hat forums and even the official Google forums and the chatter is almost nonexistent in those forums. I see complaints in those forums, but nothing from a ranking drop yesterday – at least not yet.

The WebmasterWorld forums does have new chatter but again, not at the level I would expect for an update of this magnitude. Here is the new chatter in the forum:

Another day in hell.

Yes, big movement in semrush. Like all past updates it will hit me tomorrow. At the moment things are very quiet on my end. Could this be a core update?

weekend shenanigans becoming a norm now…is it that the SERPS / New AIs don’t sleep. 😀

Global site slow’ish today so far however UK sites doing fine.

If the UK sites continue like this I may have to increase their base expectations since there have been only four days this month below average and they were all on a weekend at the beginning of the month.

Yower, SEMRush is freaking out. A few of the other sensors seem to be spiking too.

This is hell. Never know what to do anymore, where to look…or what is actually evening happening.

Seems to be a indexing/ranking issue in News and Discover for new articles published in the last 36 hours or so. It’s stale, except for the extremely high authority sites.

Google is now killing us all off. Worst week in years. Several consecutive days of trickle traffic and zero sales and now.

Saturday I ended with 52.4% to my global site however today is altogether a different story at 11.6% after 11 hours! …

And even some of this chatter is about the tools going insane and traffic issues from earlier in the week, where we had an unconfirmed update on May 19th and 20th.


Tracking Tools:

Just look at all these tools showing off the chart numbers. I have not seen numbers like this from these tools in a long time.


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Cognitive SEO:

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Advanced Web Rankings:

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To summarize the month of May and Google updates, we had a ton of unconfirmed updates including this story for May 22nd, May 19th and 20thMay 16thMay 13thMay 7th and 9th and May 1st.

Go check things out for your sites and let me know.

Forum discussion at WebmasterWorld.

Update: Since posting I wanted to share some of the chatter I’ve been seeing:

Barry Schwartz is the CEO of RustyBrick, a New York Web service firm specializing in customized online technology that helps companies decrease costs and increase sales. Barry is also the founder of the Search Engine Roundtable and the News Editor of Search Engine Land. He is well known & respected for his expertise in the search marketing industry. 


Google Workspace vs. Microsoft 365: What’s the best office suite for business?



Google G Suite vs. Microsoft Office

Once upon a time, Microsoft Office ruled the business world. By the late ‘90s and early 2000s, Microsoft’s office suite had brushed aside rivals such as WordPerfect Office and Lotus SmartSuite, and there was no competition on the horizon.

Then in 2006 Google came along with Google Docs & Spreadsheets, a collaborative online word processing and spreadsheet duo that was combined with other business services to form the Google Apps suite, later rebranded as G Suite, and now as Google Workspace. Although Google’s productivity suite didn’t immediately take the business world by storm, over time it has gained both in features and in popularity, boasting 6 million paying customers, according to Google’s most recent public stats in March 2020.

Microsoft, meanwhile, has shifted its emphasis away from its traditional licensed Office software to Microsoft 365 (formerly Office 365), a subscription-based version that’s treated more like a service, with frequent updates and new features. Microsoft 365 is what we’ve focused on in this story.

Nowadays, choosing an office suite isn’t as simple as it once was. We’re here to help.

Google Workspace vs. Microsoft 365

Google Workspace and Microsoft 365 have much in common. Both are subscription-based, charging businesses per-person fees every month, in varying tiers, depending on the capabilities their customers are looking for. Although Google Workspace is web-based, it has the capability to work offline as well. And while Microsoft 365 is based on installed desktop software, it also provides (less powerful) web-based versions of its applications.

Both suites work well with a range of devices. Because it’s web-based, Google Workspace works in most browsers on any operating system, and Google also offers mobile apps for Android and iOS. Microsoft provides Office client apps for Windows, macOS, iOS, and Android, and its web-based apps work across browsers.

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