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LinkedIn Adds New Warnings on Potentially Inappropriate Messages, Updates Guidelines on Behavior

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linkedin adds new warnings on potentially inappropriate messages updates guidelines on behavior

LinkedIn has added some new measures designed to better protect users from inappropriate comments and content, while it’s also updated its Professional Community Policies to better reflect member expectations of professionalism and respect in communications across the platform.

First off, on individual content warnings and actions – from this week, LinkedIn members who have had their content removed due to rule violations will now get new notifications on their posts informing them of such, while those who make any such report will also get more info on what happens next in the process.

LinkedIn reports

As you can see in these examples, when you make a report about content on LinkedIn, you’ll now see this new page which outlines the next steps, while those who have had a post removed will be alerted via a new informational prompt.

Up till now, LinkedIn hasn’t provided any real transparency on this process, and while you won’t get a full rundown of what actions have or have not been taken as a result of each report, the new prompts will provide more context on how LinkedIn actions such.

The new warnings are being rolled out to LinkedIn users in the US, France and Canada from today, with more regions to follow in the coming weeks. 

In addition to this, LinkedIn’s adding new prompts to its post composer in order to encourage civil interactions, while it’s also adding new warnings to messages that may include harassing content, enabling users to easily report such for review.

LinkedIn message warnings

This is part of LinkedIn’s broader crackdown on inappropriate messages – last month, LinkedIn also shared how it has updated its automatic detection systems to better detect such messages based on past incidences of harassment within its connection streams.

LinkedIn harassment detection

Romance scams, inappropriate advances and targeted harassment were the three most common issues identified in LinkedIn’s investigations into such, and its new systems can now detect these types of messages more accurately, and better protect users from even having to see them.

These new report prompts are built on the same system, making it easier for users to quickly report LinkedIn creeps and alert the platform to such behavior. 

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In addition to these new tools, LinkedIn has also updated its Professional Community Policies “to make it even more clear that hateful, harassing, inflammatory or racist content has absolutely no place on our platform”.

LinkedIn conduct policies

The new guidelines are built around four key principles:

  • Be safe – We require everyone to be civil and respectful in every single interaction. Especially in our world today, hate, discrimination, racism, harassment, including unwanted romantic advances, or bullying have no place on LinkedIn.
  • Be trustworthy – We require members to use their true identity, provide accurate information about themselves or their organization, and only share information that is real and authentic. We do not allow fake profiles, fake jobs, or misinformation.  
  • Be professional  We require content to be professionally relevant and on topic, such as sharing and gaining expertise, hiring or how to get hired, or learning or teaching a new skill. Explicit, shocking or inflammatory content is not allowed. 
  • Respect others’ rights and follow the law – Adhere to privacy, copyright, and other applicable laws when you’re using LinkedIn.

The regulations are pretty much as you would expect, and largely in line with the previous guidelines for LinkedIn, though the specifications around harassment, discrimination and racism are more specifically spelled out, which is in line with LinkedIn’s renewed approach, under new CEO Ryan Rozlansky, on tackling inappropriate content on the platform. 

Part of that effort can be linked back to the #BlackLivesMatter movement, which served as a wake-up call to all social platforms as to how they can, and need to be part of a broader societal shift in how such issues are addressed. But LinkedIn, now with more than 700 million members, is also seeing more on-platform engagement and activity – and with that, there also comes more inappropriate actions, which requires a more defined approach to address.

LinkedIn’s also likely to see a major uptick in activity as the economic conditions recover over time, so it’s important that LinkedIn does indeed take steps like this to better protect its increasingly active user base.

Socialmediatoday.com

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Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

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Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

In a recent announcement, Snapchat revealed a groundbreaking update that challenges its traditional design ethos. The platform is experimenting with an option that allows users to defy the 24-hour auto-delete rule, a feature synonymous with Snapchat’s ephemeral messaging model.

The proposed change aims to introduce a “Never delete” option in messaging retention settings, aligning Snapchat more closely with conventional messaging apps. While this move may blur Snapchat’s distinctive selling point, Snap appears convinced of its necessity.

According to Snap, the decision stems from user feedback and a commitment to innovation based on user needs. The company aims to provide greater flexibility and control over conversations, catering to the preferences of its community.

Currently undergoing trials in select markets, the new feature empowers users to adjust retention settings on a conversation-by-conversation basis. Flexibility remains paramount, with participants able to modify settings within chats and receive in-chat notifications to ensure transparency.

Snapchat underscores that the default auto-delete feature will persist, reinforcing its design philosophy centered on ephemerality. However, with the app gaining traction as a primary messaging platform, the option offers users a means to preserve longer chat histories.

The update marks a pivotal moment for Snapchat, renowned for its disappearing message premise, especially popular among younger demographics. Retaining this focus has been pivotal to Snapchat’s identity, but the shift suggests a broader strategy aimed at diversifying its user base.

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This strategy may appeal particularly to older demographics, potentially extending Snapchat’s relevance as users age. By emulating features of conventional messaging platforms, Snapchat seeks to enhance its appeal and broaden its reach.

Yet, the introduction of message retention poses questions about Snapchat’s uniqueness. While addressing user demands, the risk of diluting Snapchat’s distinctiveness looms large.

As Snapchat ventures into uncharted territory, the outcome of this experiment remains uncertain. Will message retention propel Snapchat to new heights, or will it compromise the platform’s uniqueness?

Only time will tell.

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Catering to specific audience boosts your business, says accountant turned coach

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Catering to specific audience boosts your business, says accountant turned coach

While it is tempting to try to appeal to a broad audience, the founder of alcohol-free coaching service Just the Tonic, Sandra Parker, believes the best thing you can do for your business is focus on your niche. Here’s how she did just that.

When running a business, reaching out to as many clients as possible can be tempting. But it also risks making your marketing “too generic,” warns Sandra Parker, the founder of Just The Tonic Coaching.

“From the very start of my business, I knew exactly who I could help and who I couldn’t,” Parker told My Biggest Lessons.

Parker struggled with alcohol dependence as a young professional. Today, her business targets high-achieving individuals who face challenges similar to those she had early in her career.

“I understand their frustrations, I understand their fears, and I understand their coping mechanisms and the stories they’re telling themselves,” Parker said. “Because of that, I’m able to market very effectively, to speak in a language that they understand, and am able to reach them.” 

“I believe that it’s really important that you know exactly who your customer or your client is, and you target them, and you resist the temptation to make your marketing too generic to try and reach everyone,” she explained.

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“If you speak specifically to your target clients, you will reach them, and I believe that’s the way that you’re going to be more successful.

Watch the video for more of Sandra Parker’s biggest lessons.

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Instagram Tests Live-Stream Games to Enhance Engagement

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Instagram Tests Live-Stream Games to Enhance Engagement

Instagram’s testing out some new options to help spice up your live-streams in the app, with some live broadcasters now able to select a game that they can play with viewers in-stream.

As you can see in these example screens, posted by Ahmed Ghanem, some creators now have the option to play either “This or That”, a question and answer prompt that you can share with your viewers, or “Trivia”, to generate more engagement within your IG live-streams.

That could be a simple way to spark more conversation and interaction, which could then lead into further engagement opportunities from your live audience.

Meta’s been exploring more ways to make live-streaming a bigger consideration for IG creators, with a view to live-streams potentially catching on with more users.

That includes the gradual expansion of its “Stars” live-stream donation program, giving more creators in more regions a means to accept donations from live-stream viewers, while back in December, Instagram also added some new options to make it easier to go live using third-party tools via desktop PCs.

Live streaming has been a major shift in China, where shopping live-streams, in particular, have led to massive opportunities for streaming platforms. They haven’t caught on in the same way in Western regions, but as TikTok and YouTube look to push live-stream adoption, there is still a chance that they will become a much bigger element in future.

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Which is why IG is also trying to stay in touch, and add more ways for its creators to engage via streams. Live-stream games is another element within this, which could make this a better community-building, and potentially sales-driving option.

We’ve asked Instagram for more information on this test, and we’ll update this post if/when we hear back.

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