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New Twitter client Brizzly+ lets you ‘edit’ and auto-delete your tweets



Brizzly, the name associated with a long-gone Twitter client, and later, a goofy project highlighting our addiction to social media, is coming back. And this time, it’s focused on serving the needs of Twitter power users in search of features Twitter itself has failed to build — like an Edit button and an auto-deletion option for tweets, among other things.

These features and more are a part of a new subscription service, Brizzly+, which offers a robust toolset built on the Twitter API.

Brizzly+ offers a simple Twitter client that shows your home timeline and allows you to like and post tweets.

But the most in-demand feature is Brizzly’s version of an Edit button for tweets.

Twitter, for whatever reason — complexity, confusion or just not caring — has consistently refused to build an Edit button, despite the feature being a top request among Twitter users who want to correct typos in their tweets. That left third-party Twitter apps to step in to meet users’ needs. In the third-party Twitterific app, for example, the company worked around the problem by adding a “Delete and Edit Tweet” action that would let you correct a tweet by replacing it with a new one.

Brizzly+ handles the edit tweet feature a bit differently, however. According to Brizzly founder Jason Shellen, former head of Product at Slack, the Brizzly+ “Undo” feature involves the client briefly storing your tweets before posting them. This allows you to go back and make corrections as needed before they go live. You can even configure how long of a delay you need, which can be anywhere between 10 seconds and 10 minutes.

Another feature called “Redo Tweet” will help you to fix your typoed tweets after they’ve gone live. This works more like Twitterific, as it deletes the old tweet and replaces it with a new one. But Brizzly+ helpfully copies the post into a new field, allowing you to make the changes quickly.

Auto-deleting tweets has become a more in-demand request among Twitter users in recent years. In part, this is because things posted online years ago on the then much smaller social network today may come across as too personal, too oversharing or just embarrassing. But some high-profile Twitter users have also been targeted by critics who dug up old tweets to shame them. One of the more notable examples was the 2018 firing of director James Gunn from the “Guardians of the Galaxy” franchise after Twitter users pulled up a series of past, offensive tweets. Gunn was later reinstated, but the campaign to take him down raised awareness of how older tweets could be problematic.


A number of services are available today that focus on mass-deletion or auto-deletion or both. Some even have hundreds of thousands or even millions of users, according to a 2019 story by The New York Times.

With Brizzly+, Twitter users can opt to instead just have their tweets automatically erase themselves after 24 hours. Once enabled, the feature turns Twitter posts into ephemeral instead of permanent content. That’s similar to something Twitter itself is now testing with its Stories-like feature, called “Fleets.” But Fleets are a part of a separate product, so they don’t really address users’ concerns over their tweeted content.

There’s also a handy addition to the Brizzly+ auto-delete feature called “Fave to Save.” This allows you to set a threshold of likes for your tweets in order to prevent them from being auto-deleted. The option may make sense for people who are less concerned with their tweets’ content, but want to seem more popular on Twitter by highlighting their best content when you visit their profile.

Finally, for a little fun, Brizzly+ lets you replace Twitter’s “What’s happening?” prompt in the edit window with a custom phrase of your own choosing.

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Brizzly’s founder Jason Shellen has worked on a number of top social and communication apps over the years — most recently, Slack. Earlier in his career, he worked at Pyra Labs, maker of Blogger, which sold to Google in 2003. At Google, he continued to work on Blogger, created Google Reader and helped Google acquire companies like Feedburner, Picasa and Measure Map. After Google, Shellen sold his startup Thing Labs, maker of Brizzly, to AOL in 2010, where he stayed to work on AIM and messaging. His next startup, Hike Labs, sold to Pinterest.

Shellen bought back Brizzly from AOL/Oath (Oath became Verizon Media, which also owns TechCrunch). In 2018, he relaunched it for a joke before developing Brizzly+. That original post-to-nowhere version of Brizzly remains, but is now called Brizzly Zero.

The new Brizzly+ subscription service costs $6 per month, which reduces to $5 per month when billed annually. It’s also offering a two-week free trial.


For now, Brizzly+ is only a web client, but the company lists a native iOS app among the ideas it’s planning to work on next, along with image upload, dark mode, tweet history deletion and others.

Twitter has had a contentious history with third-party clients, even actively trying to shut them down at times. But interestingly, Twitter has been expressing support for Brizzly+.

“We love to see developers building things that improve on a core piece of Twitter — like Tweet compose. They’re helping people do things that weren’t otherwise possible,” said Ian Cairns, head of Product for Twitter’s Developer Platform, in a statement shared with TechCrunch. “This was one of the best parts of the Twitter API in the early days, and we know we haven’t always made it easy. We’re starting to change that,” he added.



Best ASO Tips To Boost Your App Search In 2022



You need your application to be really effective in the overpopulated application market. Then, at that point, you will have to drive downloads to endure. So when it’s all said and done, you must account for yourself. Get your application the consideration it merits.

The uplifting news, however, is that customers love to download applications – last year, we downloaded in excess of 200 billion applications around the world, and that figure is set to increment to 258 billion every year by 2022 as cell phone reception increments.

Assuming you need to be seen and have your application downloaded by however many clients as could reasonably be expected, then, at that point, you should begin by taking a gander at the application store.

Underneath, we’ve assembled probably the best application store improvement methods to assist you with creating more downloads in 2021 and then some…

Start with Your Application Name 

The odds are you as of now have an extraordinary name for your application, yet an appropriately advanced application is about significantly more than marking.

Assuming you need to amplify transparency and guarantee you’re showing up when clients look for applications like yours, you ought to remember the primary keywords for your application name or title, comparable to how you’d make a title label while improving a site page.

You could begin with your application name so it tends to be plainly recognized, thus it appears on the home screen of gadgets.

Then, at that point, you can add a scramble or vertical bar prior to adding a few pertinent watchwords to your speciality, or even put your application name in quotes as we did with FORE Business Golf Networking.


Urge Users to Leave Reviews 

You could ask for reviews by clients through the means of your site, or through an in-application notice toward the finish of their meeting, yet make sure to restrict the number of pop-ups you execute with the goal that you don’t disturb or disappoint your clients, as this could urge them to erase your application.

We’d support all application engineers and entrepreneurs to react to criticism on their applications, as this can further develop client relations and resolve issues in an open arena.

Zero in on Your Application Depiction 

Your application depiction is your principle assemblage of text your landing page content, in a manner of speaking. Utilize a site like to discover information on your picked catchphrases to expand your openness. As portrayals are shortened, ensure you remember the main data for the initial three lines of your depiction, and afterwards add things like social confirmation, emoticon, and suggestions to take action to build commitment and downloads.

Incorporate Appealings Screen Captures 

Pictures and recordings won’t help your application rank, yet they will expand changes and assist clients with working out whether it’s an application they truly need.

There’s a little guide in empowering clients toward downloading your application if in any case, they’re not going to interface with it, or download and leave a negative survey when they understand it wasn’t what was promoted.

Assuming you need to ‘tart up’ your item page, then, at that point, you can add marking and extra text and data and designs to your recordings and screen capture, yet they ought not to diminish your item.

Pay for App Store or Play Store 

As we have SEO and pay-per-click, you need to work one next to the other (one is a gradual methodology with long haul benefits – the other is a speedy success yet requires an endless spending plan), application store promotions can be utilized to get the message out with regards to your new programming and assist you with positioning at the highest point of query items pages – in front of your opposition and enormous names in the application world.

Keep in mind, you’ll need to focus on the right crowd and art an advertisement that will assist you with changing over and that since you’re paying for situations, that doesn’t mean clients will download or cooperate with your application.


Wrapping Up!

You can employ a group of  App  Store Optimization Services suppliers to benefit a scope of application store improvement administrations, including watchword advancement, resource enhancement, and restriction to guarantee your application is seen by individuals that matter.

We have long periods of involvement in creating and showcasing applications and have assisted different customers with expanding their downloads by infiltrating rewarding and regularly undiscovered business sectors.

Prachi Gupta likes to write information about Digital Marketing Trends that can help audience to grow their business.

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