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Twitter Confirms That it Won’t be Adding an Edit Option Anytime Soon



Tweet editing advocates, brace yourselves. This week, in an interview with Wired, Twitter CEO Jack Dorsey said that an edit button is not on the cards for the platform, and likely never will be.

Dorsey’s statement pours cold water on previous indications he’s made in regards to a possible edit option.

In late 2016, Dorsey gave users hope by suggesting that tweet editing could be made available within a confined window, like a 5-minute gap after posting a tweet, within which you would be able to fix up any errors as required.

The topic continued be raised as a key idea for improvement, then early last year, in an interview with Joe Rogan, Dorsey once again suggested that editing could be possible within a limited window, though this time reduced to seconds from initial posting:

“When you send a tweet it goes to the world instantaneously. You can’t take it back. You could build it as such so maybe we introduce a 5-second to 30-second delay in the sending. And within that window, you can edit. The issue with going longer than that is it takes that real-time nature of the conversational flow out of it”.

Which sounded positive, it sounded like progress was being made. Then, in August last year, Twitter Product Lead Kayvon Beykpour took the wind out of the sails of the tweet editing dream once again.


“Honestly, it’s a feature that I think we should build at some point, but it’s not anywhere near the top of our priorities.”

And now, Dorsey has straight-up said that it’s not happening. Well, not anytime soon anyway.

Because tweet editing fans are no doubt going to scour through Dorsey’s comments looking for any glimmer of home, here is a complete transcript of his answer to the question around tweet edits (which you can watch at the 2:57 mark in the above video):

“Can we get that edit button in 2020? The answer is no. The reason there’s no edit button, there hasn’t been an edit button traditionally, is we started as a SMS text messaging service. So as you all know, when you send a text, you can’t really take it back. We wanted to preserve that vibe and that feeling in the early days, but now, you know, we have an app and a lot of people are using us on the web, and there are some issues with edit that we can solve. One is you might send a tweet and then someone might retweet that, and then an hour later you completely change the contents of that tweet and that person that retweeted the original tweet is now retweeting and rebroadcasting something completely different, so that’s something to watch out for. A lot people want it because they want to fix a quick spelling error or a broken link or whatnot, and that’s great, we’ve considered a one-minute window or a 30-second window to correct something, but that also means that we have to delay sending that tweet out, because once it’s out, people see it. So, these are all the considerations, it’s just work. But we’ll probably never do it.”  

Okay, he does say ‘probably’, so if you’re looking for some indicator to cling to, there it is. It’s probably not even going to happen. Which, theoretically, means it still might. But it seems very unlikely.

So, if you’re pushing for tweet edits, the mountain you’re trying to conquer over just got a little steeper. But it’s still possible – if you stay behind the cause, maybe, if you keep on pushing. Maybe it’ll eventually gain momentum.

But probably not.

The annoyance of tiny grammatical errors in tweets looks set to be a mainstay of the service.




Google December Product Reviews Update Affects More Than English Language Sites? via @sejournal, @martinibuster



Google’s Product Reviews update was announced to be rolling out to the English language. No mention was made as to if or when it would roll out to other languages. Mueller answered a question as to whether it is rolling out to other languages.

Google December 2021 Product Reviews Update

On December 1, 2021, Google announced on Twitter that a Product Review update would be rolling out that would focus on English language web pages.

The focus of the update was for improving the quality of reviews shown in Google search, specifically targeting review sites.

A Googler tweeted a description of the kinds of sites that would be targeted for demotion in the search rankings:

“Mainly relevant to sites that post articles reviewing products.

Think of sites like “best TVs under $200″.com.

Goal is to improve the quality and usefulness of reviews we show users.”



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Google also published a blog post with more guidance on the product review update that introduced two new best practices that Google’s algorithm would be looking for.

The first best practice was a requirement of evidence that a product was actually handled and reviewed.

The second best practice was to provide links to more than one place that a user could purchase the product.

The Twitter announcement stated that it was rolling out to English language websites. The blog post did not mention what languages it was rolling out to nor did the blog post specify that the product review update was limited to the English language.

Google’s Mueller Thinking About Product Reviews Update

Screenshot of Google's John Mueller trying to recall if December Product Review Update affects more than the English language

Screenshot of Google's John Mueller trying to recall if December Product Review Update affects more than the English language

Product Review Update Targets More Languages?

The person asking the question was rightly under the impression that the product review update only affected English language search results.



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But he asserted that he was seeing search volatility in the German language that appears to be related to Google’s December 2021 Product Review Update.

This is his question:

“I was seeing some movements in German search as well.

So I was wondering if there could also be an effect on websites in other languages by this product reviews update… because we had lots of movement and volatility in the last weeks.

…My question is, is it possible that the product reviews update affects other sites as well?”

John Mueller answered:

“I don’t know… like other languages?

My assumption was this was global and and across all languages.

But I don’t know what we announced in the blog post specifically.


But usually we try to push the engineering team to make a decision on that so that we can document it properly in the blog post.

I don’t know if that happened with the product reviews update. I don’t recall the complete blog post.

But it’s… from my point of view it seems like something that we could be doing in multiple languages and wouldn’t be tied to English.

And even if it were English initially, it feels like something that is relevant across the board, and we should try to find ways to roll that out to other languages over time as well.

So I’m not particularly surprised that you see changes in Germany.

But I also don’t know what we actually announced with regards to the locations and languages that are involved.”

Does Product Reviews Update Affect More Languages?

While the tweeted announcement specified that the product reviews update was limited to the English language the official blog post did not mention any such limitations.

Google’s John Mueller offered his opinion that the product reviews update is something that Google could do in multiple languages.


One must wonder if the tweet was meant to communicate that the update was rolling out first in English and subsequently to other languages.

It’s unclear if the product reviews update was rolled out globally to more languages. Hopefully Google will clarify this soon.


Google Blog Post About Product Reviews Update

Product reviews update and your site

Google’s New Product Reviews Guidelines

Write high quality product reviews

John Mueller Discusses If Product Reviews Update Is Global

Watch Mueller answer the question at the 14:00 Minute Mark

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