AFFILIATE MARKETING
5 Ways To Grow Your Affiliate Marketing Side Hustle On Instagram
Side hustles are a great way to boost your income, and sometimes they even turn into something more than a side hustle, making them definitely worth a shot for anyone interested.
But where does one begin on the side hustle journey? And which side hustles are the best to try out?
We’ve got it all laid out here in a helpful guide to side hustles!
Specifically, we’ll talk about how affiliate marketing is one of the best options, especially if you’d like to use Instagram as one of your main tools. Insta can be a great way to reach your audience, especially when undertaking affiliate marketing.
So let’s dive right into how you can do exactly that!
5 ways to win on Instagram with affiliate marketing
Want to win at affiliate marketing?
It can be a valuable undertaking if you know what you’re doing – essentially, you earn commission on products by promoting them to followers on social media.
Here are some of our hot tips for making your affiliate marketing journey a success:
1. Add an affiliate link to your Instagram bio
When using affiliate marketing as a side hustle, it’s important to utilize Instagram’s link in bio feature. Here, you can provide a link to whatever products you’re promoting so your followers will have easy access to purchase them. And this is good for you because the more followers that purchase the products you’re promoting, the more money you’ll earn via commissions!
Although Instagram only allows each account to provide a single link in its bio, there are tools that allow you to turn one link into multiple. Essentially, when a user clicks on the link in your bio, they’ll be taken to a list of links that you have created. That’s where you can link multiple products or websites at one time.
2. Tag affiliate products as paid partnerships
Using the paid partnership feature on Instagram helps to establish you as an affiliate marketer or influencer.
When other users view your posts, they’ll see that you participate in paid partnerships, which gives you credibility as an influencer as well as promotes transparency between you and your audience.
When other brands view your posts and see that you participate in paid partnerships, they’re likely to be more interested in working with you as an affiliate marketer. And, when your followers see that a post is labeled as a paid partnership, they’ll likely be more inclined to check out what you’re promoting in the post, especially if you have a follower base that adheres closely to what you recommend.
3. Create content on product tutorials
Tutorials are all the rage these days – everyone seems to love watching them, especially with the rise in short-form video content. Use this to your advantage when promoting products!
If you’re looking to promote a particular product to your audience, try filming a tutorial on how to use it. This will get people familiar with the product, raise their curiosity, and overall increase their interest and likelihood of purchasing.
Plus, when your followers see you film a tutorial for a product, they’ll be seeing you use the product. This confirms that you actually use the products you promote, rather than just creating content that entices other people to buy the items.
People love to see “real-life” content, so sometimes a video filmed in your own kitchen resonates better than a photoshoot from an idyllic location.
4. Optimize your hashtags
Hashtags are one of the most valuable tools in your arsenal as a social media content creator! Social-media-based side hustles thrive on proper hashtag use, so make sure you’re using this feature to your advantage.
When promoting a product, make sure that you select hashtags related to that product or related to the audience that you are targeting. This will ensure that your post is promoted among the proper market of users.
It’s important that each of your posts has a unique set of hashtags – recycling the same tags over and over won’t get you anywhere. So, ensure that the hashtags you use on each post and story are relevant not only to your own account, but also to the specific product you’re promoting.
5. Track affiliate performance
One of the best parts about using Instagram for side hustles is that the app allows you to track the performance of all of your posts. The insights provided by Instagram are thorough and help you to keep an eye on how well each of your posts is received – so make sure to take advantage of this feature!
Using Instagram’s analytics, you can compare and contrast how successful your affiliate marketing posts are. This allows you to experiment with various techniques and determine which ones work best for you.
How to get started
Sold on the idea of affiliate marketing?
Here’s how you can get started!
1. Switch to creator
The first step you’ll want to take in this process is to switch your account into creator mode. In order to do this, simply navigate to the settings on your personal profile. Then select “account” and then “switch to professional account.” From there, all you need to do is select “creator.”
Now, you’ve got a professional creator account!
This will give you the ability to track the analytics and insights on the performance of your account’s posts, and your account will appear more official to viewers. You’ll also be able to learn more about your followers, create a contact button, and create promotions to reach a wider audience.
2. Focus on growing your followers
When using Instagram for an affiliate marketing side hustle, it’s important to ensure that you are reaching a sizeable audience. Without a significant amount of followers, your product promotions likely won’t be very successful.
In order to grow your audience and boost the success of your account, we recommend using a growth service like Kicksta.
Kicksta is an Instagram growth service that prides itself on providing organic growth to its customers. It’s a good idea to employ a service that promotes natural growth on the app, as this will lead you to reach a wider audience of genuine followers who are interested in your content and, therefore, more likely to purchase the products that you promote.
3. Pick the right affiliate partners
When starting out in affiliate marketing, it can feel exciting and overwhelming, and you may want to jump at every opportunity for a partnership that presents itself. However, it’s a good idea to be selective about the brands that you choose to work with.
As an affiliate marketer, you’ll be developing a social media presence that is a reflection of who you are. Therefore, you should only promote products that fall in line with your personal branding as well as the values that you want to promote on your page.
When determining which brands you’ll partner with, consider what your page stands for. Are you a health and wellness account? Fashion and beauty? Family-based? Travel? Each of these is a unique sort of branding, and certain products will align better with some accounts than with others. So make sure that you carefully craft a list of affiliate partners who work well with the branding you’ve developed for your own page.
4. Share your unique link
As an affiliate marketer, you’ll receive a unique link from your affiliate program. This is the link that your followers will click when looking into the products that you’re promoting. It’s important for you to share this link specifically, as it’ll allow your affiliate program to track your performance as a marketer.
Your affiliate program will be able to track the sales, clicks, and commissions garnered from your unique link, which is important to your success as an affiliate marketer. So, when looking to grow a successful side hustle in this area, it’ll be important to boost this link to make sure that your followers use it as much as possible!
Ready, set, market!
Are you geared up to create a successful affiliate marketing side hustle now?
We hope that this article has been helpful in developing your understanding of the value of using Instagram for affiliate marketing.
Among all the side hustles that you can choose from, affiliate marketing can certainly be a lucrative – and fun – option!
So, why not give it a shot? Keep these tips in mind, and refer back to this article for guidance throughout the process. And, of course…Good luck!
Free Download
The Ultimate Guide to Instagram Marketing for Small Business
AFFILIATE MARKETING
Samsung: 6-Day Workweek For Execs, Company in Emergency Mode
Four-day workweeks might have all the buzz, but one major tech company is going in the opposite direction.
Samsung is implementing a six-day workweek for all executives after some of the firm’s core businesses delivered lower-than-expected financial results last year.
A Samsung Group executive told a Korean news outlet that “considering that performance of our major units, including Samsung Electronics Co., fell short of expectations in 2023, we are introducing the six-day work week for executives to inject a sense of crisis and make all-out efforts to overcome this crisis.”
Lower performance combined with other economic uncertainties like high borrowing costs have pushed the South Korean company to enter “emergency mode,” per The Korea Economic Daily.
Related: Apple Is No Longer the Top Phonemaker in the World as AI Pressure and Competition Intensifies
Executives at all Samsung Group divisions will be affected, including those in sales and manufacturing, according to the report.
Samsung had its worst financial year in over a decade in 2023, with the Wall Street Journal reporting that net profit fell 73% in Q4. It also lost its top spot on the global smartphone market to Apple in the same quarter, though it reclaimed it this year.
Though employees below the executive level aren’t yet mandated to clock in on weekends, some might follow the unwritten example of their bosses. After all, The Korea Economic Daily reports that executives across some Samsung divisions have been voluntarily working six days a week since January, before the company decided to implement the six-day workweek policy.
Entrepreneur has reached out to Samsung’s U.S. newsroom to ask if this news includes executives situated globally, including in the U.S., or if it only affects employees in Korea. Samsung did not immediately respond.
Research on the relationship between hours worked and output shows that working more does not necessarily increase productivity.
A Stanford project, for example, found that overwork leads to decreased total output. Average productivity decreases due to stress, sleep deprivation, and other factors “to the extent that the additional hours [worked] provide no benefit (and, in fact, are detrimental),” the study said.
Related: Samsung’s Newest Galaxy Gadget Aims ‘To See How Productive You Can Be’
Longer hours can also mean long-term health effects. The World Health Organization found that working more than 55 hours a week decreases life expectancy and increases the risk of stroke by 35%.
The same 55-hour workweek leads to a 17% higher risk of heart disease, per the same study.
AFFILIATE MARKETING
John Deere Hiring CTO ‘Chief Tractor Officer,’ TikTok Creator
This article originally appeared on Business Insider.
Agriculture equipment company John Deere is on the hunt for a different kind of CTO.
The brand on Tuesday announced a two-week search to find a “Chief Tractor Officer” who would create social media content to reach younger consumers.
One winning applicant will receive up to $192,300 to traverse the country over the next several months showcasing the way John Deere products are used by workers, from Yellowstone National Park to Chicago’s Wrigley Field and beyond.
“No matter what you do — whether it’s your coffee, getting dressed in the morning, driving to work, the building you go into — it’s all been touched by a construction worker, a farmer, or a lawn care maintenance group,” Jen Hartmann, John Deere’s global director of strategic public relations, told AdAge.
To kick off the search, John Deere tapped NFL quarterback Brock Purdy (who will presumably be a bit busy this Fall to take the job himself) to star in a clip in which he attempts to set out on a road trip in an industrial tractor.
Suited up in the obligatory vest, work boots, and John Deere hat, Purdy’s progress is interrupted by teammate Colton McKivitz hopping into the cab while a string of messages floods in from other athletes and influencers expressing interest in the job.
The clip also represents the first time that the 187-year-old company has used celebrities to promote itself, Hartmann told AdAge.
According to the contest rules, entrants have until April 29 at midnight to submit a single 60-second video making their pitch for why they should be the face and voice of the company.
In addition, entrants must live in the 48 contiguous states or DC — sorry Hawaii and Alaska residents. Interestingly, any AI-generated submissions are prohibited, too.
Videos will be judged against four categories — originally, creativity, quality, and brand knowledge — after which five finalists will be chosen and notified after May 17.
AFFILIATE MARKETING
How to Capitalize On This Thriving Talent Pool to Drive Your Company’s Growth
Opinions expressed by Entrepreneur contributors are their own.
As business operations shift, executives and entrepreneurs are increasingly turning to an on-demand workforce that is simultaneously empowered by technology and drawn to purpose-driven projects.
Consider Upwork, whose 2020 Future of Workforce Pulse Report revealed that nearly 80% of hiring managers engaging freelancers feel confident about doing so. These hires provide coveted expertise — on a project-to-project basis — that entrepreneurs need to scale their operations without incurring long-term overhead costs.
This new market paradigm also promotes dynamism, with 79% of businesses agreeing that freelance talent enables greater innovativeness. Perhaps most telling, 84% of hiring managers utilizing it feel more assured about adapting to future disruption, compared to just 69% of those relying solely on full-time staff.
By capitalizing on freelance marketplaces, entrepreneurs can amplify employer branding, augment capabilities and future-proof organizations, even amid turbulence. As nearly 60% of hiring managers plan to increase engagement with freelancers over the next two years, the time is now for executives to realize their inherent potential.
Related: Navigating the Great Reshuffle: Why Your Employer Brand is Key in Recruiting Talent
The job market continues to shift
After a season of massive hiring, we’re back to seeing layoffs and downsizing. Companies are feeling the bloat—from unused office spaces with rising rent to oversized employee structures — and are shifting focus to hiring only the most essential positions. This leaves a critical talent gap needed for complex projects and specialized tasks. Highly skilled and specialized independents can fill this void.
A few key benefits to engaging them:
• Access to niche experts: Platforms like Toptal and Guru provide access to elite professionals from leading Fortune 500 companies and innovative startups. Whether the need is for a machine learning specialist, growth strategist or financial modeler, entrepreneurs can now curate on-demand teams that boast specialized skillsets, enabling them to focus investment on projects with the highest strategic value.
• Enhanced agility: Leading corporations increasingly “rent” skills by tapping freelance experts for initiatives involving new technologies or while entering unfamiliar markets. With niche contributors available to plug knowledge gaps, owners can explore ideas that once seemed unrealistic due to internal constraints—unlocking inventiveness and first-mover advantage.
• Stronger employment brand: Blending full-time employees with project-based freelancers signals a commitment to modernization and work-life balance. Offering both engaging work and flexibility will help draw exceptional candidates and help you compete with corporate giants for top-tier talent.
Related: Can Retirees Thrive in the Gig Economy? Navigating a Changed Workforce
Tips for capitalizing on gig talent
Having explored the forces reshaping work, executives may wonder how to effectively leverage freelance platforms. After all, how can you know you’re getting your money’s worth if a hire isn’t physically present full-time?
• Define projects clearly: Contract hires thrive when expectations and deadlines are established upfront. So, clearly, detail needs around deliverables, success metrics, required skills and projected time investments. Staying ahead when it comes to communication and expectations will help avoid headaches, including delays.
• Build loyalty with talent: The best independent professionals have options regarding the projects they accept. Study their profiles to discern passions and incentives. Offer interesting work, flexibility and strong communication to motivate interest and improve results.
• Manage collaboration: Provide steady context, feedback and guidance at each project stage, but also foster autonomy, even while directing efforts toward strategic goals. A dynamic balance of these qualities drives optimal outcomes.
• Continue expanding your talent pool: Add proven freelancers to an internal database for repeat engagements, and notify talent about new initiatives for which their expertise would provide an edge. Uncovering additional ways, freelancers can enhance the business deepens the relationship.
Related: Fill Your Talent Gap by Sourcing Candidates From the Veteran Community
Top platforms for connecting with talent
Now comes the hard part: finding contractors who bring fractional expertise sets. There are a growing number of platforms, of course, but I’ve found that the following stand out as leaders:
Fiverr: Ideal for execs seeking design, digital marketing, writing, video and admin support. Known for affordability and ease of posting jobs. It taps a global talent pool, too.
Upwork: A flexible platform that spans more than 150 skills. Used by everyone from small businesses to global enterprises. Strong at IT, development, design, finance and consulting.
Toptal: Focuses exclusively on the top 3% of talent. Best for expert software developers, designers, project managers and finance experts. All contributors are extensively vetted.
Contra: A growing independent platform that vets and connects both job candidates and hiring companies. Best of all, it doesn’t take a commission from projects.
Related: 3 Strategies to Optimize Your Hiring Process and Find the Best Employees
The numbers speak for themselves: businesses engaging freelance professionals report greater confidence and competitiveness, as well as the ability to withstand turbulence, yet legacy beliefs can still cause hesitancy among those keen to hire. Supported by such specialized collaborators, companies can explore new horizons unencumbered by a one-time narrow view of staffing models.
-
SEO7 days ago
Google Limits News Links In California Over Proposed ‘Link Tax’ Law
-
SEARCHENGINES6 days ago
Google Core Update Volatility, Helpful Content Update Gone, Dangerous Google Search Results & Google Ads Confusion
-
SEARCHENGINES7 days ago
Daily Search Forum Recap: April 12, 2024
-
SEO6 days ago
10 Paid Search & PPC Planning Best Practices
-
MARKETING6 days ago
2 Ways to Take Back the Power in Your Business: Part 2
-
MARKETING4 days ago
5 Psychological Tactics to Write Better Emails
-
SEARCHENGINES5 days ago
Weekend Google Core Ranking Volatility
-
PPC6 days ago
Critical Display Error in Brand Safety Metrics On Twitter/X Corrected
You must be logged in to post a comment Login