Connect with us

SOCIAL

Gen Z feels too guilty about missing work to take vacation

Published

on

Gen Z feels too guilty about missing work to take vacation

So much for those who say Gen Zers look for every excuse not to work. A new survey from LinkedIn says this is a generation too committed to their jobs to take vacation.

LinkedIn’s research looked at attitudes about vacation across four generations — Gen Z (born between 1997 and 2012), millennials (1981-1996), Gen X (1965-1980) and baby boomers (1946-1964). And the youngest generation was the group least likely to take time off soon.

Specifically, 58% of Gen Zers surveyed said they planned to take some vacation in the next few months, compared with 64% of Millennials, 62% of Gen Xers and 64% of Boomers.

And even when Gen Zers do get away from the office, they’re still not at ease. The survey found that 35% of Gen Zers said they felt guilty when not working on vacation, compared with 30% of Millennials, 32% of Gen Xers and 22% of Boomers.

The LinkedIn survey was part of the company’s Workforce Confidence Index, which entails reaching out to members of the job-focused social-media platform with questions. The company says roughly 3,000 to 5,000 members respond to each survey.

Advertisement

What’s behind the Gen Z hesitancy to just take — and enjoy — time off? Lots of factors, says George Anders, a senior editor with LinkedIn.

Begin with the fact that Gen Zers, by virtue of their youth and relatively short time in the workforce, are likely to have less vacation time — and also likely to have less money to spend for a trip, Anders says. But there’s also concern that taking those days off could signal to employers a lack of interest or enthusiasm in their jobs.

“You’re trying to get known as someone who can make a mark, so taking a vacation can feel a little bit risky,” Anders told MarketWatch.

One young commenter on LinkedIn, who identified herself as a content marketing manager and business-school student, said in response to the survey that work “teams are too lean and workloads too high” these days, and that makes taking a vacation a challenge.

“I’ve definitely left time off on the table because it’s often not worth the extra stress,” she said.

Advertisement

Of course, the issue of not taking vacation is hardly limited to those in the early days of their careers. In general, Americans have long been known for leaving vacation days unused. It was something borne out again this year in a study from the Pew Research Center that found 46% of those surveyed didn’t take all the time off that they were allowed.

And the key reasons why they don’t? Pew found that 52% said they didn’t feel the need for such time, and 49% said they were worried about falling behind at work.

As it is, Americans lag behind those in other countries in terms of being given paid time off. In some countries, up to 30 vacation days are mandated by law — Europeans especially enjoy generous vacation allotments. But in the U.S., there’s virtually nothing that requires employers to grant time off, even though most companies obviously do offer some vacation days.  

Still, it should be noted that Gen Zers aren’t necessarily averse to travel. Just the opposite, in fact, according to other surveys. For example, a survey this year from Morning Consult, a decision-intelligence company, found that 52% of Gen Z adults are frequent travelers — as in, they went on at least three leisure trips in the past year.

But how can that be true if Gen Zers are hesitant to take vacation time? Lindsey Roeschke, a travel and hospitality analyst with Morning Consult, says it all has to do with when Gen Zers hit the road — meaning it may be over a long holiday weekend instead of a fully dedicated week of travel.

Advertisement

Roeschke also told MarketWatch that by virtue of being so immersed in social media and the broader digital world, Gen Zers are apt to be more open to travel and more savvy about finding bargains when they do decide to go on vacation.

“The internet has inspired some of that wanderlust,” she said of the Gen Z approach.

Anders of LinkedIn doesn’t dispute the idea that, despite the Gen Z reluctance to take time off from work, this is a generation ready to explore — within the confines of the time they have.

“Gen Z is able to do that 48-hour to 72-hour adventure as well as anyone,” he said.

Source link

Advertisement
Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address

SOCIAL

Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

Published

on

By

Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

In a recent announcement, Snapchat revealed a groundbreaking update that challenges its traditional design ethos. The platform is experimenting with an option that allows users to defy the 24-hour auto-delete rule, a feature synonymous with Snapchat’s ephemeral messaging model.

The proposed change aims to introduce a “Never delete” option in messaging retention settings, aligning Snapchat more closely with conventional messaging apps. While this move may blur Snapchat’s distinctive selling point, Snap appears convinced of its necessity.

According to Snap, the decision stems from user feedback and a commitment to innovation based on user needs. The company aims to provide greater flexibility and control over conversations, catering to the preferences of its community.

Currently undergoing trials in select markets, the new feature empowers users to adjust retention settings on a conversation-by-conversation basis. Flexibility remains paramount, with participants able to modify settings within chats and receive in-chat notifications to ensure transparency.

Snapchat underscores that the default auto-delete feature will persist, reinforcing its design philosophy centered on ephemerality. However, with the app gaining traction as a primary messaging platform, the option offers users a means to preserve longer chat histories.

The update marks a pivotal moment for Snapchat, renowned for its disappearing message premise, especially popular among younger demographics. Retaining this focus has been pivotal to Snapchat’s identity, but the shift suggests a broader strategy aimed at diversifying its user base.

Advertisement

This strategy may appeal particularly to older demographics, potentially extending Snapchat’s relevance as users age. By emulating features of conventional messaging platforms, Snapchat seeks to enhance its appeal and broaden its reach.

Yet, the introduction of message retention poses questions about Snapchat’s uniqueness. While addressing user demands, the risk of diluting Snapchat’s distinctiveness looms large.

As Snapchat ventures into uncharted territory, the outcome of this experiment remains uncertain. Will message retention propel Snapchat to new heights, or will it compromise the platform’s uniqueness?

Only time will tell.

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

SOCIAL

Catering to specific audience boosts your business, says accountant turned coach

Published

on

Catering to specific audience boosts your business, says accountant turned coach

While it is tempting to try to appeal to a broad audience, the founder of alcohol-free coaching service Just the Tonic, Sandra Parker, believes the best thing you can do for your business is focus on your niche. Here’s how she did just that.

When running a business, reaching out to as many clients as possible can be tempting. But it also risks making your marketing “too generic,” warns Sandra Parker, the founder of Just The Tonic Coaching.

“From the very start of my business, I knew exactly who I could help and who I couldn’t,” Parker told My Biggest Lessons.

Parker struggled with alcohol dependence as a young professional. Today, her business targets high-achieving individuals who face challenges similar to those she had early in her career.

“I understand their frustrations, I understand their fears, and I understand their coping mechanisms and the stories they’re telling themselves,” Parker said. “Because of that, I’m able to market very effectively, to speak in a language that they understand, and am able to reach them.” 

“I believe that it’s really important that you know exactly who your customer or your client is, and you target them, and you resist the temptation to make your marketing too generic to try and reach everyone,” she explained.

Advertisement



“If you speak specifically to your target clients, you will reach them, and I believe that’s the way that you’re going to be more successful.

Watch the video for more of Sandra Parker’s biggest lessons.

Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

SOCIAL

Instagram Tests Live-Stream Games to Enhance Engagement

Published

on

Instagram Tests Live-Stream Games to Enhance Engagement

Instagram’s testing out some new options to help spice up your live-streams in the app, with some live broadcasters now able to select a game that they can play with viewers in-stream.

As you can see in these example screens, posted by Ahmed Ghanem, some creators now have the option to play either “This or That”, a question and answer prompt that you can share with your viewers, or “Trivia”, to generate more engagement within your IG live-streams.

That could be a simple way to spark more conversation and interaction, which could then lead into further engagement opportunities from your live audience.

Meta’s been exploring more ways to make live-streaming a bigger consideration for IG creators, with a view to live-streams potentially catching on with more users.

That includes the gradual expansion of its “Stars” live-stream donation program, giving more creators in more regions a means to accept donations from live-stream viewers, while back in December, Instagram also added some new options to make it easier to go live using third-party tools via desktop PCs.

Live streaming has been a major shift in China, where shopping live-streams, in particular, have led to massive opportunities for streaming platforms. They haven’t caught on in the same way in Western regions, but as TikTok and YouTube look to push live-stream adoption, there is still a chance that they will become a much bigger element in future.

Advertisement



Which is why IG is also trying to stay in touch, and add more ways for its creators to engage via streams. Live-stream games is another element within this, which could make this a better community-building, and potentially sales-driving option.

We’ve asked Instagram for more information on this test, and we’ll update this post if/when we hear back.

Source link

Keep an eye on what we are doing
Be the first to get latest updates and exclusive content straight to your email inbox.
We promise not to spam you. You can unsubscribe at any time.
Invalid email address
Continue Reading

Trending

Follow by Email
RSS