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30 Google Sheets Shortcuts Marketers Need to Know

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30 Google Sheets Shortcuts Marketers Need to Know

As a marketer, you already know you love Google Sheets for storing data, tracking performance metrics, and creating collaborative reports. But are using the full arsenal of Google Sheets shortcuts available to streamline your workflow and save valuable time?

Whether you’re experienced with Google Sheets or you’re just getting started, you’ll be happy to know there are many simple and time-saving Google Sheets keyboard shortcuts at your disposal.

Keeping track of the numerous keyboard shortcuts may sound daunting but, luckily, I’m here with a list of Google Sheets shortcuts you can bookmark and return to again and again.

30 Google Sheets Keyboard Shortcuts

1. Select column

Ctrl + Space (PC and Mac)

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2. Insert columns to the left

Alt + i, then C (PC), Ctrl + Options + i, then C (Mac)

3. Insert columns to the right

Alt + i, then O (PC), Ctrl + Option + i, then O (Mac)

4. Select row

Shift + Space (PC and Mac)

5. Insert rows above

Alt + i, then R (PC), Ctrl + Option + i, then R (Mac)

6. Insert rows below

Alt + i, then W (PC), Ctrl + Option + i, then B (Mac)

How to use Google Sheets Shortcuts to select columns, insert columns to the left or right, select row, and select rows above or below.

7. Select all

Ctrl + A (PC), Command + A (Mac)

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8. Fill range

Ctrl + Enter (PC), Command + Enter (Mac)

9. Fill down

Ctrl + D (PC), Command + D (Mac)

10. Fill right

Ctrl + R (PC), Command + R (Mac)

How to use Google Sheets shortcuts to select all, fill range, fill down, and fill right.

11. Save

Ctrl + S (PC), Command + S (Mac)

12. Open

Ctrl + O (PC), Command + O (Mac)

13. Paste values

Ctrl + Shift + V (PC), Command + Shift + V (Mac)

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Using Google Sheets shortcuts to save work, open sheets, and paste values

14. Insert new sheet

Shift + F11(PC), Shift + Fn + F11 (Mac)

15. Insert time

Ctrl + Shift + ; (PC), Command + Shift +; (Mac)

16. Insert date

Ctrl + ; (PC) , Command + ; (Mac)

17. Insert date and time

Ctrl + Alt + Shift + ; (PC), Command + Option + Shift + ; (Mac)

Using Google Sheets shortcuts to insert new sheet, insert time, insert date, and insert date and time

18. Format as decimals

Ctrl + Shift + 1 (PC and Mac)

19. Format as time

Ctrl + Shift + 2 (PC and Mac)

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20. Format as date

Ctrl + Shift + 3 (PC and Mac)

21. Format as currency

Ctrl + Shift + 4 (PC and Mac)

22. Format as percentage

Ctrl + Shift + 5 (PC and Mac)

23. Clear formatting

Ctrl + (PC), Command + (Mac)

Using Google Sheets shortcuts to format as decimals, time, date, currency, percentage, or to clear formatting

24. Show all formulas

Ctrl + ~ (PC and Mac)

25. Insert array formula

Ctrl + Shift + Enter (PC), Command + Shift + Enter (Mac)

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26. Collapse an expanded array formula

Ctrl + E (PC), Command + E (Mac)

27. Show/Hide Formula Help

Shift + F1 (PC), Shift + Fn + F1 (Mac)

28. Full Compact Formula Help

F1 (PC), Fn + F1 (Mac)

29. Absolute/relative references

F4 (PC), Fn + F4 (Mac)

30. Toggle Formula

F9 (PC), Fn + F9 (Mac)

Using Google Sheets shortcuts to show all formulas, insert array formula, and more

An Alternative to Google Sheets Custom Keyboard Shortcuts

In the past, Google Sheets custom keyboard shortcuts were an option users could perform to customize their shortcuts in a way that suited them best. However, nowadays custom keyboard shortcuts in Google Sheets are not an option.

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But don’t worry! Another feature that can help you further streamline your work in Google Sheets is the ability to use compatible keyboard shortcuts from other digital spreadsheets, like Excel, in Google Sheets.

To do this, press Ctrl + / then click the button next to “Enable compatible spreadsheet shortcuts.”

How to enable Excel shortcuts with Google Sheets shortcuts

Afterward, you’ll have more than 100 new keyboard shortcuts you can use to record and sort your data in Google Sheets.

Work Smarter, Not Harder, with Google Sheets Keyboard Shortcuts

Keyboard shortcuts allow you, as a busy marketer, to streamline your workflow and cut down on the time it takes to record and sort data in Google Sheets. Best of all, these shortcuts are easy to implement whether you’re on a Mac or PC.

Not only will these time-saving shortcuts make data recording more convenient, they’ll also allow you to spend more time focusing on other tasks —because, let’s face it, a marketer’s work is never done.

business google sheets templates


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MARKETING

Trends in Content Localization – Moz

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Trends in Content Localization - Moz

Multinational fast food chains are one of the best-known examples of recognizing that product menus may sometimes have to change significantly to serve distinct audiences. The above video is just a short run-through of the same business selling smokehouse burgers, kofta, paneer, and rice bowls in an effort to appeal to people in a variety of places. I can’t personally judge the validity of these representations, but what I can see is that, in such cases, you don’t merely localize your content but the products on which your content is founded.

Sometimes, even the branding of businesses is different around the world; what we call Burger King in America is Hungry Jack’s in Australia, Lays potato chips here are Sabritas in Mexico, and DiGiorno frozen pizza is familiar in the US, but Canada knows it as Delissio.

Tales of product tailoring failures often become famous, likely because some of them may seem humorous from a distance, but cultural sensitivity should always be taken seriously. If a brand you are marketing is on its way to becoming a large global seller, the best insurance against reputation damage and revenue loss as a result of cultural insensitivity is to employ regional and cultural experts whose first-hand and lived experiences can steward the organization in acting with awareness and respect.

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How AI Is Redefining Startup GTM Strategy

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How AI Is Redefining Startup GTM Strategy

AI and startups? It just makes sense.

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MARKETING

More promotions and more layoffs

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More promotions and more layoffs

For martech professionals salaries are good and promotions are coming faster, unfortunately, layoffs are coming faster, too. That’s according to the just-released 2024 Martech Salary and Career Survey. Another very unfortunate finding: The median salary of women below the C-suite level is 35% less than what men earn.

The last year saw many different economic trends, some at odds with each other. Although unemployment remained very low overall and the economy grew, some businesses — especially those in technology and media — cut both jobs and spending. Reasons cited for the cuts include during the early years of the pandemic, higher interest rates and corporate greed.

Dig deeper: How to overcome marketing budget cuts and hiring freezes

Be that as it may, for the employed it remains a good time to be a martech professional. Salaries remain lucrative compared to many other professions, with an overall median salary of $128,643. 

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Here are the median salaries by role:

  • Senior management $199,653
  • Director $157,776
  • Manager $99,510
  • Staff $89,126

Senior managers make more than twice what staff make. Directors and up had a $163,395 median salary compared to manager/staff roles, where the median was $94,818.

One-third of those surveyed said they were promoted in the last 12 months, a finding that was nearly equal among director+ (32%) and managers and staff (30%). 

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Extend the time frame to two years, and nearly three-quarters of director+ respondents say they received a promotion, while the same can be said for two-thirds of manager and staff respondents.

Dig deeper: Skills-based hiring for modern marketing teams

Employee turnover 

In 2023, we asked survey respondents if they noticed an increase in employee churn and whether they would classify that churn as a “moderate” or “significant” increase. For 2024, given the attention on cost reductions and layoffs, we asked if the churn they witnessed was “voluntary” (e.g., people leaving for another role) or “involuntary” (e.g., a layoff or dismissal). More than half of the marketing technology professionals said churn increased in the last year. Nearly one-third classified most of the churn as “involuntary.”

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Men and Women

Screenshot 2024 03 21 124540Screenshot 2024 03 21 124540

This year, instead of using average salary figures, we used the median figures to lessen the impact of outliers in the salary data. As a result, the gap between salaries for men and women is even more glaring than it was previously.

In last year’s report, men earned an average of 24% more than women. This year the median salary of men is 35% more than the median salary of women. That is until you get to the upper echelons. Women at director and up earned 5% more than men.

Methodology

The 2024 MarTech Salary and Career Survey is a joint project of MarTech.org and chiefmartec.com. We surveyed 305 marketers between December 2023 and February 2024; 297 of those provided salary information. Nearly 63% (191) of respondents live in North America; 16% (50) live in Western Europe. The conclusions in this report are limited to responses from those individuals only. Other regions were excluded due to the limited number of respondents. 

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Download your copy of the 2024 MarTech Salary and Career Survey here. No registration is required.

Get MarTech! Daily. Free. In your inbox.

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