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Daily Search Forum Recap: February 24, 2022
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google Ads said it fixed the high latency issues and weird error messages that were frustrating advertisers for days. Google Ads launched enhanced conversions for leads. Google image search is testing rounded corners. Google’s John Mueller explained when you should make a blog. Google AdSense for YouTube section is coming to the YouTube studio.
Search Engine Roundtable Stories:
- Google Ads Fixed The Latency Issues & Weird Error Messages In Ad Console
It seems like for the past few days advertisers have been complaining about the Google Ads console being slow with some latency issues and sometimes that weird error messages were coming up. This lead to a lot of frustration and slowed down some PPC marketers day-to-day jobs. Well, as of last night at 9pm ET, Google said they fixed those issues. - Google To Add AdSense For YouTube Section To AdSense Console & YouTube Studio
A month ago we reported how Google has changed the AdSense earnings thresholds to be distinct between normal AdSense earnings and YouTube AdSense earnings. Well, Google announced related to that in March, Google will roll out the new AdSense for YouTube homepage by navigating to AdSense from within YouTube Studio. - Google Ads Rolls Out Enhanced Conversions For Leads
As reported by George Nguyen, Google is now officially launching enhanced conversions for leads. Google has enhanced conversion for web for about a year, but recently added this for leads. - Google’s John Mueller On When You Should Make A Blog
Google’s John Mueller posted on Reddit about when he thinks one should pursue starting down the journey of a blog. Of course, I know something about blogging and I have to say, his advice is dead on with something I’d agree with. - Google Image Search Tests Rounded Corners On Images
Google Image Search is testing rounding the corners on the images it displays in the search results. This is instead of showing squared off corners, Google is rounding the corners to give it a little more – um – pizzaz? - A Google S2 Infra Fleece, Is That Search Infrastructure?
Here is a new Google fleece I spotted on Twitter with a Google Cloud like logo that says S2 Infra on it. Does that stand for search infrastructure? The guy who shared it does work at Google in the
Other Great Search Threads:
- Google changed the look of the government help info section at the top of addiction treatment search results. Original article with old design: https://t.co/AbSsbvsKMv New design screenshot:, Michelle Kubot Segovia on Twitter
- SEO Experiment: Will Google find URLs which have no normal links pointing to them, but via hreflang meta tags only? Initial result: No Test details: On 2/11 I created an Italian version of my personal website homepage and used hr, Stephen on Twitter
- Topics: The new Privacy Sandbox proposal for interest-based advertising, Google Ads Help
- “Does migrating a website’s hosting location to another country affect SEO?” is a question @JohnMu often hears. Watch our latest episode of #AskGooglebot for the answer, Google Search Central on Twitter
- Are policies a type of documentation, or do you see them as separate things? currently thinking about how case studies seem to be different type of thing, but policies are more mysterious (are they or aren’t they documentation), Lizzi on Twitter
- Cute one… “Page indexed without content”, Barry Schwartz on Twitter
- Fixed indented parsing in MozCast. Here’s the current prevalence of page-one indented result counts in our data set (as of this morning): 1 = 27.6% 2 = 7.6% 3 = 2.0% 4 = 0.4% 5 = 0.1%, Dr. Pete Meyers on Twitter
- It’s easy to fret too much over headings — use them as headings, and don’t worry too much about the rest. With HTML5 it’s common to have multiple sets of headings too, that’s also fine., John Mueller on Twitter
- Off hand, this reminds me a bit of the cloaking, redirecting ads that used to make it through ad networks (check for users in locales or on certain mobile providers, redirect to spam / malware). It wouldn’t, John Mueller on Twitter
- Sounds like DuckDuckGo (& really Bing) might need to focus more on E-A-T -> Fed Up With Google, Conspiracy Theorists Turn to DuckDuckGo (results provided by Bing) “For many terms, Bing & DuckDuckGo surfaced more untrustworthy, Glenn Gabe on Twitter
- lM How do you mean? (It’s good to take a critical view of your own content, sometimes that’s the first step towards improvement.), John Mueller on Twitter
- We don’t differentiate. If something has useful & relevant content, if users find it helpful, we’ll try to show it for relevant queries. For example, most sites use CMSs – and CMSs are essentially just web apps, John Mueller on Twitter
Search Engine Land Stories:
Other Great Search Stories:
Analytics
Industry & Business
Links & Content Marketing
Local & Maps
Mobile & Voice
SEO
PPC
Search Features
Feedback:
Have feedback on this daily recap; let me know on Twitter @rustybrick eller @seroundtable, du kan följa oss på Facebook och se till att prenumerera på Youtube kanal, Apple Podcasts, Spotify, Google Podcasts eller bara kontakta oss gammaldags sätt.
SÖKMOTORER
Google’s Internal Menu System Tracks Googlers Food Preferences

A Googler shared screenshots of the output from the Google internal menu system where it told her that one day she avoids salades and then she must have had some salads to correct that and the next day it say she enjoys salad. I am just amazed Google tracks the food Googlers eat and offers suggestions.
Here are those tweets embedded:
Important update.
As much as I would like to be a conspiracy theorist and assume that my tweets are being monitored, seems the initial warning was just a bug. pic.twitter.com/FRbkw6QE0g
— Lara Levin (@TheLaraxSF) March 23, 2022
So… I think I have two preferences set on the menu… that I like soups and salads. I think the system inverted that to things I avoid. It is now fixed. Inadvertent shaming is over.
— Lara Levin (@TheLaraxSF) March 24, 2022
Haha, I think it’s just “here are the menus for the day”, and it’ll show you things you might like most at the top. It’s not that fancy 🙂
— Lara Levin (@TheLaraxSF) March 24, 2022
To be clear, it doesn’t track you! You can set favorites. And there was a bug 🙂
— Lara Levin (@TheLaraxSF) February 2, 2023
This is really not a photo of the day but close enough…
Det här inlägget är en del av vår vardag Sök Dagens foto kolumn, där vi hittar roliga och intressanta bilder relaterade till sökbranschen och delar dem med våra läsare.
SÖKMOTORER
Daniel Waisberg Hosts Lizzi Sassman & Martin Splitt At Google Tel Aviv

A couple of months before John Mueller visited Daniel Waisberg at the Google Tel Aviv office, Lizzi Sassman and Martin Splitt of Google did as well. Here are the three smiling on the streets of Tel Aviv.
This was shared a while back on Twitter.
Det här inlägget är en del av vår vardag Sök Dagens foto kolumn, där vi hittar roliga och intressanta bilder relaterade till sökbranschen och delar dem med våra läsare.
SÖKMOTORER
Google Ad Revenues Down 3.6% Year Over Year

Google reported earnings last night and their ad revenue not only slowed but was technically lower year over year. Google’s ad revenue was down about 3.6%, while total revenue was up just around 1%.
Here is the snippet from the earnings report showing that:
Remember, Microsoft reported earnings the week prior and showed slowed growth but still growth. Microsoft Bing Ads grew 10% last quarter.
Here is a look at Google’s earnings numbers for the past 3 years:
You can see that Q4 2021 was higher than Q4 2022!
Ruth Porat, CFO of Alphabet and Google, said: “Our Q4 consolidated revenues were $76 billion, up 1% year over year, or up 7% in constant currency, and $283 billion for the full year 2022, up 10%, or up 14% in constant currency. We have significant work underway to improve all aspects of our cost structure, in support of our investments in our highest growth priorities to deliver long-term, profitable growth.”
Hence the mass Google layoffs to cut costs and increase profit. Keep in mind, Google’s profit was insane – $18 billion, that is $1 billion in profit per week! Sure, Google’s net income was down 34% year over year, so I get Wall Street.
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