Ta kontakt med oss

SÖKMOTORER

Google Ads Policy To Not Promote Content That Risks Harming Users, Employees Or Google Ads

Publicerad

Google Ads Policy To Not Promote Content That Risks Harming Users, Employees Or Google Ads

Google will update its Google Advertising policies to disallow the promotion of content or engaging in behavior that risks harm to Google users, Google employees, or the Google Ads ecosystem. If you do this, Google can restrict or block your ads or suspend your Google Ads account.

This will go into effect on February 21, 2023.

Google wrote “On February 21, 2023, the About Our Policies section of the Google Advertising Policies Help Center will be updated to include the following language.”

The language Google will include is “Advertisers have a responsibility not to promote content or engage in behavior that risks harm to our users, employees, or the Ads ecosystem. If we see such content or behavior, we may take action, including but not limited to restricting or blocking your ads or suspending your account.”

I do hope no one every promotes harm to Googlers or anyone in general.

Forumdiskussion kl Twitter.

Källa: www.seroundtable.com

Håll ett öga på vad vi gör
Bli först med att få de senaste uppdateringarna och exklusivt innehåll direkt till din e-postinkorg.
Vi lovar att inte spamma dig. Du kan avbryta prenumerationen när som helst.
Ogiltig e-postadress
Klicka för att kommentera

Lämna ett svar

Din e-postadress kommer inte publiceras. Obligatoriska fält är märkta *

SÖKMOTORER

How To Block ChatGPT Bots From Crawling Your Site

Publicerad

Openai Chatgpt Bots blockerade

With all the talk about ChatGPT and other AI bots, did you know that there is an OpenAI ChatGPT bot and it respects the robots.txt protocol? So if you want, you can block OpenAI’s ChatGPT bot from crawling, indexing and using your content and data from your website. This will block the ChatGPT plugins specifically.

Mike King spotted this and posted about it on Twitter, you can see the official documentation här. It reads:

ChatGPT-User is used by plugins in ChatGPT. This user-agent will only be used to take direct actions on behalf of ChatGPT users and is not used for crawling the web in any automatic fashion.

User agent token: ChatGPT-User
Full user-agent string: Mozilla/5.0 AppleWebKit/537.36 (KHTML, like Gecko); compatible; ChatGPT-User/1.0; +https://openai.com/bot
To allow plugins to access your site you can explicitly add the ChatGPT-User to your site’s robots.txt:

Here is a screenshot of the document, in case it changes in the future:

klicka för full storlek

Again, if you don’t want OpenAI to use your site’s data for its AI and ChatGPT, you can disallow it in your robots.txt file. Although, I am not sure how real-time this is and if once OpenAI consumed the content, will it then remove it after-the-fact?

Forumdiskussion kl Twitter.



Källlänk

Håll ett öga på vad vi gör
Bli först med att få de senaste uppdateringarna och exklusivt innehåll direkt till din e-postinkorg.
Vi lovar att inte spamma dig. Du kan avbryta prenumerationen när som helst.
Ogiltig e-postadress
Fortsätt läsa

SÖKMOTORER

Google Search Showing Fewer Brand Names In Search Result Titles

Publicerad

Google Brands On Walls

Google may be showing less site names and brand names in the title of the search results snippet. Yes, Google has a sitename and favicon change for the search results, so maybe Google is less likely to repeat the site name in the title of the search result snippet because of that new search result layout design?

Google may be showing fewer site names and brand names in the title of the search results snippet. I received a couple of complaints about this and now the Screaming Frog team also noticed it. So I think this is legit and maybe it will stick, maybe it won’t but SEOs and site owners are noticing the lack of site names in the title of the snippet.

For example, search for Air Jordan shoes return Nike.com and as you can see from the snippet, it just says “Jordan Shoes” in the title. Yes, the favicon and site name are above, but the title tag says “Jordan Shoes. Nike.com” but Google just shows “Jordan Shoes” in the snippet.

klicka för full storlek

Similar with this American Airline snippet, it shows “Find New York to Miami flights” but the title tag says “American Airlines® – Find New York to Miami flights.”

klicka för full storlek

Here is what Screaming Frog posted:

The logic makes sense:

John Mueller thinks that is why:

In any event, this may be happening intentionally and SEOs are noticing.

Forumdiskussion kl Twitter.



Källlänk

Håll ett öga på vad vi gör
Bli först med att få de senaste uppdateringarna och exklusivt innehåll direkt till din e-postinkorg.
Vi lovar att inte spamma dig. Du kan avbryta prenumerationen när som helst.
Ogiltig e-postadress
Fortsätt läsa

SÖKMOTORER

Google Search Console Bulk Data Export To BigQuery Now Supports Multiple Properties

Publicerad

Googles datamoln

Several weeks ago, Google enabled the ability to export your Google Search Console data in bulk, automatically, to Google’s BigQuery. Now, Google announced that you can do this across multiple properties in Google Search Console into a single Google Cloud project.

Google said on Twitter, “Following feedback from the community, today we’re updating bulk data exports to allow multiple GSC properties to export to one Cloud project. To do so, you need to customize your dataset name when setting up your export to have a unique dataset name for each export.”

Here are those tweets:

As a reminder, you can initiate a daily export of all your Google Search Console property performance data to BigQuery using this new feature. This is a daily export and includes all the daily data used by Google Search Console to generate the Search Console performance reports you see in the web interface. The data is exported to Google BigQuery, where you can run SQL queries for advanced data mining and other data analytics.

Google said that this feature is useful for large sites with many brand or other unusual queries that are beyond the 50,000 daily row limit of the API, and performance data for large sites, which can reach gigabytes within months.


Forumdiskussion kl Twitter.



Källlänk

Håll ett öga på vad vi gör
Bli först med att få de senaste uppdateringarna och exklusivt innehåll direkt till din e-postinkorg.
Vi lovar att inte spamma dig. Du kan avbryta prenumerationen när som helst.
Ogiltig e-postadress
Fortsätt läsa

Trendigt

sv_SESvenska