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Google Said Redirects From Non Relevant Pages Won’t Cause The Destination Page To Be Less Relevant

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Google Said Redirects From Non Relevant Pages Won't Cause The Destination Page To Be Less Relevant

Dawn Anderson asked Google’s John Mueller if redirecting a non-relevant page would cause the destination page (where the redirect it going towards) to be less relevant and cause any ranking issues for its relevant queries. John said no, “I can’t think of a way that would have a negative effect there,” he added.

The conversation was on Mastodon and here is what Dawn asked:

Is it possible that 301 redirects from less relevant pages (but not irrelevant to the target URL), could actually cause target URLs to be less precise to queries given the folding together process? i.e. less precision since we know there is a folding together thing goes on (it was on an video on deduping by a Googler at a conference)

John Mueller replied:

I can’t think of a way that would have a negative effect there. I have seen cases where a URL will also rank for new queries (eg adult sites redirecting to a non-adult page), but that shouldn’t negatively affect the other queries that the page ranks for.

The second part of his answer is also interesting, about the short-term ranking of redirected target pages – but I wouldn’t get bogged down by that part.

One note, redirects from non-relevant pages could be seen as soft 404s by Google, Glenn Gabe did a case study on it and it jives with the redirect soft 404s we covered here numerous times.

Forumdiskussion kl Mastodon.

Källa: www.seroundtable.com

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Helpful Content & Link Spam Update Done, SEO, Search Console & More

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Google Blasts Agencies That Sell Links Building & Disavow Link Services

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Google Hacker Red

John Mueller of Google blasted SEO or marketing agencies that sell both link-building services and disavow link services. He said on Twitter, “These agencies (both those creating, and those disavowing) are just making stuff up, and cashing in from those who don’t know better.”

John added that its “all made up and irrelevant.”

Also, when asked if they should disavow links, John replied yesterday on Twitter, “Don’t waste your time on it; do things that build up your site instead.”

Here is the chain of tweets, so you see the context that John is replying to.

Ryan Jones does his rant:

Here is the chain that follows:

Pretty strong words from John, don’t you think?

Here is the second part:

One note:

Just yesterday we covered the topic of disavowing spammy porn links and also added how Google has downplays disavowing links for a while. John said in that in that SEO office hours help video yesterday, “That said, this will not position your site as it was before, but it can help our algorithms to recognize that they can trust your site again, giving you a chance to work up from there.” I don’t think he meant that fully based on what he said yesterday and previously?

But this is pretty strong language for not bothering with the disavow file.

Forumdiskussion kl Twitter.



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Google Search Console Verification Does Not Impact Your Ranking In Google Search

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Gary Illyes of Google said in the Google SEO office-hours from yesterday that verifying your website in Google Search Console won’t impact your Google Search indexing or ranking whatsoever.

Gary said, “Having your site verified in Search Console or changing the verification code and method has no effect on indexing or ranking whatsoever.”

John Mueller of Google previously said that Search Console verification doesn’t help with crawling either.

Gary added later that Search Console gives you data and analytics that can help you make improvements to your site to help you rank better in Google Search potentially. “You can use the data that Search Console gives you to improve your site and thus potentially do better in Search with your site, but otherwise has no effect on search whatsoever,” he added.

Here is the video embed at the 15:27 mark:

Forumdiskussion kl Twitter.



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