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SERPed.net Spring 2021 Update šŸŒ± New Features, Improvementsā€¦

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serped.net-spring-2021-update-new-features,-improvementsā€¦

Time flies when you’re busy, doesn’t it?

Wellā€¦ It’s already Spring in the Northern Hemisphere and thus time for us to give you a quick recap of all the new features and improvements released over the past few weeks.

Before we start, here is our Winter update in case you haven’t read it yet. We also released a new SEO Audit tool, which offers more flexibility and opportunities. You can read more about it hereā€¦

Site Manager

New Google Graph

We added a new graph to the Page Stats section in Site Manager.

This graph combines data from Google My Business, Google Search Console and Google Analytics, as you can see below:

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Google Graph in Site Manager

First, you will need to connect to these services in Site Manager.

  • To connect to Google My Business, open Site Manager and select a site. Then open the ā€œGMB Statsā€ tab and click on ā€œConnect Nowā€. Tick ā€œYesā€ next to ā€œIs this a physical business registered in Google My Business?ā€ and click on ā€œConnect to Google My Businessā€.
  • To connect to Google Search Console, open Site Manager and select a site. Then open the ā€œGSC Statsā€ tab and click on ā€œConnect Nowā€. Finally, click on the blue + button and follow the on-screen instructions.
  • To connect to Google Analytics, open Web Analytics and click on the blue + button. Then select a site and tick the ā€œGoogle Analyticsā€ radio button. Finally, click on ā€œSign in with Googleā€ and follow the on-screen instructions.

Once connected, you will be able to select the variables you want to see in the graph, as shown in the screenshot above.

Please note that this Google graph can be includedĀ  in the reports that you generate in Site Reports.

This graph is also available in SERPed Agency, which means that you can add it as a widget, so your clients can see it in their respective client dashboard. Don’t have the Agency add-on yet? Click here to learn moreā€¦

Content Curator

New AI Search

We added a new ā€œAI Searchā€ option to Content Curator, meaning that you can now get articles generated with the help of Artificial Intelligence.

This new feature is still in beta, but if you’re looking for content, for your blog networks or even niche sites, we highly recommend that you give it a try.

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AI Search in Content Curator

Citation Scanner & Competitor Citations

New Citation Sources

We added about 20 new citation sources to Citation Scanner and Competitor Citations.

Directories in Citation Scanner

As a reminder, Citation Scanner is a tool that scans directories and similar platforms to find out where any given business is listed, and where it should be but isn’t, while Competitor Citations is a tool that allows you to compare the citations of any local business listed in Google vs. their top competitors.

Site Explorer

New Export Options

We added new export options to the View Backlinks section in Site Explorer. You can now export the list of backlinks as a CSV, PDF or XLS file.

Export Options in Site Explorer

Site Auditor Pro

New Unsubscribe Option

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We added an unsubscribe option to Site Auditor Pro, as you can see below:

Unsubscribe Optin in Site Auditor Pro

If you tick this box, the following sentence will be added at the bottom of the email your leads will receive:

If you want to unsubscribe and not receive any more emails from us, please email us at (COMPANY_EMAIL)

You can edit this sentence of course.

If someone asks to unsubscribe, make sure you unsubscribe him/her from your future mailings in your autoresponder.

New GDPR Compliance Options

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We also added several options to the GDPR Compliance section, to help you with compliance.

GDPR Options in Site Auditor Pro

These are suggestions that you can add to the Optin Form to take into account GDPR requirements for EU visitors. We do not guarantee that by adding them you will be fully GDPR compliant.

Here is how the form would look like, if the options shown above are ticked:

Optin Form Preview in Site Auditor Pro

āž”ļø Not a member yet? Click here to sign up nowā€¦

āž”ļø Already a member? Log in now and give these new features a try!

If you have any questions or feedback, don’t hesitate to leave a comment below.

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Remember you can also find us on Facebook, Twitter and LinkedIN.

Source: Julien Duc

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SEARCHENGINES

Daily Search Forum Recap: April 18, 2024

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


Google Ads notified advertisers that some ad customizers will stop working soon. Google discontinued the limited use video carousel markup. Google Maps has new directions and travel features, plus a bunch of new EV features. Google Notes on Search might not end in May 2024 despite what people suggest. Google Business Profiles asked businesses to register their defibrillators, their AEDs.


Search Engine Roundtable Stories:


  • Google Notes On Search Won’t Necessarily Go Away In May


    There have been some people noticing that the Google Notes On Search labs experiment has an end date of May 2024 and thus they are expecting Notes on Search to be turned off by then. Just because it has that end date listed, it does not mean the labs experiment will end on that date.

  • Google Maps Releases New Directions, Travel & EV Features


    Google has announced a number of new travel features with Google Maps and Travel around driving alternatives, trains and buses, travel impact mode and then some new EV driving direction features. Google says these features are to give you more “sustainable choices.”

  • Google Ads Reminds Advertisers Some Ad Customizers Will Go Away May 31st


    On August 31, 2021, Google notified advertisers it would drop support for expanded text ads for responsive search ads. Google is now reminding advertisers that Ad customizers for text ads, expanded text ads and Dynamic Search Ads will stop serving after May 31, 2024.

  • Google Drops Video Carousel Markup


    Google has discontinued its support for video carousel markup and has thus removed it from its video structured data help documentation. Initially, Google tested video carousel on a limited number of sites and is now saying that it “ultimately found that it wasn’t useful for the ecosystem at scale.”

  • Google Business Profiles Register Your Defibrillator (AED)


    Google sent out emails a couple of days ago to businesses asking them to register their Automated External Defibrillator (AED) with Google Business Profiles. Google said, “you could save lives” if you do it.



  • Google NYC Earthquake Reaction Video


    A couple of weeks ago we had an earthquake in the New York region and I finally found a video from the Google NYC office of the reaction of some Googlers while the earthquake happened. These Googlers were recording a video and felt it but were unsure if that was a real earthquake.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

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Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Other Search

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Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



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SEARCHENGINES

Daily Search Forum Recap: April 17, 2024

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


The Google March core update still is causing volatility and it is deepening. Google may make changes to the crawl stats report in Search Console. Google Search Console now shows unused ownership tokens. Google Maps will drop the review drafts. Google Add added generative AI for image generate for Demand Gen campaigns. Google Search is testing more sitelinks designs.


Search Engine Roundtable Stories:


  • Deepening Google Core Ranking Volatility Hits Yesterday & Today


    I know we just reported on more volatility this Monday, possibly related to the Google March 2024 core update, but we are seeing even more volatility over the past 24 hours related to this update. This volatility shows deepening movement for those who were hit, which is incredibly sad in many cases.

  • Google Search Console Adds Unused Ownership Tokens


    Google Search Console has a new security feature under user and permission management to help you manage your unused ownership tokens. Basically, it helps you manage who has permissions to your Search Console profiles and who should not, maybe some legacy verifications.


  • Google: Should We Explain The Crawl Stats Report in Search Console


    Martin Splitt from Google posted a one-line question asking, “Should we do something to explain the crawl stats report in GSC?” This was posted on Mastodon, which has a small audience, but the responses were pretty good.

  • New Google Ads AI Generated Image Tool For Demand Gen Campaigns


    Google Ads announced that Demand Gen campaigns are getting generative AI tools to create image assets. This is rolling out to advertisers around the world in English with more languages to come later this year, Google said.


  • Google Tests Horizontal Lines For Sitelinks & People Also Ask


    Google Search is testing horizontal lines under the sitelinks and the people also ask elements in the search results. This is a long horizontal line that goes across the while search result snippet.

  • Google Maps No Longer Will Support Draft Reviews


    Google Maps will soon stop supporting drafting reviews for local business listings and Google Business Profiles. Google said that starting July 16, 2024, review drafts will no longer be supported.

  • Doogler In Google Play Area


    Some of you love photos of dogs, so here is another one of a Doogler, a Google dog, in a play area, at the Google office. This was shared by the Life at Google Twitter account.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Advertisement

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Other Search

Advertisement

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



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SEARCHENGINES

Daily Search Forum Recap: April 16, 2024

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Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.


Google will fight the site reputation abuse spam both algorithmically and with manual actions. Google is testing thumbs-up and down in product carousels. Google Ads similar product carousel is being tested. Google Search updated its image documentation. Google AdSense has a new ad format named ad intents.


Search Engine Roundtable Stories:


  • Google Will Fight Site Reputation Abuse Spam Both With Manual Actions & Algorithms


    Google’s new spam algorithm update also introduced new spam policies including the upcoming site reputation abuse policy that won’t go into effect until May 2024. Google has confirmed it will fight site reputation abuse spam using both manual actions (humans) and algorithms (machines).

  • Google Search Tests Thumbs Up/Down Buttons In Product Grid Results


    Google launched the style recommendations with thumbs up and down buttons not long ago after testing it in January. Now Google is showing this thumbs up and down buttons in the product grid search results, so Google can see what you like or dislike and then show you more products that you do like.

  • Google Ads “Similar Product” Carousel


    Google has a similar products section and carousel for Google Ads sponsored listings. We have seen similar products and similar shopping related results from the organic / free listings but now I am seeing examples of a search ad carousel for “similar products.”



  • Clarification: Google Search Supports Images Referenced From src Attribute


    Google has clarified in its image search help documentation that images are only extracted from the src attribute of img tags in Google Search. This is not new, but Google decided to update its documentation based on some questions it received about the topic.



  • Google AdSense New Ad Intents Formats – Links & Anchors In Content


    Google AdSense announced a new auto ads format named “Ad intents.” Ad intents places links and anchors showing organic search results with ads into existing text and pages on your site related to your content. Yea, it takes your content, and hyperlinks it to the Google search results.



  • 3-Wheel Tricycle At Google


    Google’s Ann Arbor office has this 3-wheel tricycle that some Googlers have used over the years to get around the office. This one looks like the hot pink Huffy brand. I spotted this recently on Instagram but the photo is from 2016.

Other Great Search Threads:

Search Engine Land Stories:

Other Great Search Stories:

Analytics

Industry & Business

Links & Content Marketing

Advertisement

Local & Maps

Mobile & Voice

SEO

PPC

Search Features

Other Search

Advertisement

Feedback:


Have feedback on this daily recap; let me know on Twitter @rustybrick or @seroundtable, on Threads, Mastodon and Bluesky and you can follow us on Facebook and on Google News and make sure to subscribe to the YouTube channel, Apple Podcasts, Spotify, Google Podcasts or just contact us the old fashion way.



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