SOCIAL
Check out the Success Addictives channel for constant motivation
Photo courtesy Success Addictives
The content featured in this article is brand produced.
Keeping your head in the game when nothing seems to be working is hard. For an entrepreneur especially, it has the potential to not only ruin your day but everyone else’s who works with you. Therefore, you want to start your day right and keep it that way. However, we all know that bad news does not wait for us to find it. It is the good you need to actively pursue. Luckily, the internet has many corners dedicated to good vibes only. One of them is the Success Addictives‘ Instagram page.
Whether this is your first or 50th start-up, the team at Success Addictives knows you need motivation, so they make it easy for you to find it when you need it through their huge collection of motivational videos and posts. The team selects some of the best videos bound to touch many lives and posts them on their social media platforms every day. With 5,000+ videos to pick from, at least one is bound to touch your heart and help you to move forward.
If you are someone who’s waiting for things to fall into place before you begin following your passion, the videos on this channel will make you act. People like you usually blame age, lack of resources, or time. However, the Success Addictives channel has curated videos of people with less than you who went ahead to do big things. There are also videos of people who started following their hearts at different ages and succeeded. If you think failure is your enemy, and it’s made you want to give up, the collection has many people who’ve failed multiple times before they succeeded who share their wisdom.
For those who feel stuck in one area of business, the Success Addictives team has compiled a list of people who have used innovative techniques to break through into their industries. Others just picked everyday hacks and applied them in a different field. For instance, you can find experts like Aleric Heck’s videos detailing how he used value-driven video marketing to grow his business to 8 figures. The team has provided links to the personalities’ social media pages under each video.
On top of educating you, the Success Addictives channel will also entertain you and keep you chuckling throughout the day. Many of the lighthearted videos on the channel will make you smile and remind you to take a break, which is just as important as working hard. That break will help you refocus and can actually make you more productive than if you didn’t rest.
Success Addictives’s mission is to see as many entrepreneurs as possible succeed in business. That impact is already being felt by thousands. So far, the channel has garnered 900K+ followers on Instagram. It has attracted a large following on other platforms like TikTok and Twitter too.
In 2021, Success Addictives snagged several awards for its impact on the global business community. It was also recognized as one of the top 10 motivation pages on Instagram that year too. The team’s goal is to do even more this year and encourage more entrepreneurs to chase their dreams.
SOCIAL
Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?
In a recent announcement, Snapchat revealed a groundbreaking update that challenges its traditional design ethos. The platform is experimenting with an option that allows users to defy the 24-hour auto-delete rule, a feature synonymous with Snapchat’s ephemeral messaging model.
The proposed change aims to introduce a “Never delete” option in messaging retention settings, aligning Snapchat more closely with conventional messaging apps. While this move may blur Snapchat’s distinctive selling point, Snap appears convinced of its necessity.
According to Snap, the decision stems from user feedback and a commitment to innovation based on user needs. The company aims to provide greater flexibility and control over conversations, catering to the preferences of its community.
Currently undergoing trials in select markets, the new feature empowers users to adjust retention settings on a conversation-by-conversation basis. Flexibility remains paramount, with participants able to modify settings within chats and receive in-chat notifications to ensure transparency.
Snapchat underscores that the default auto-delete feature will persist, reinforcing its design philosophy centered on ephemerality. However, with the app gaining traction as a primary messaging platform, the option offers users a means to preserve longer chat histories.
The update marks a pivotal moment for Snapchat, renowned for its disappearing message premise, especially popular among younger demographics. Retaining this focus has been pivotal to Snapchat’s identity, but the shift suggests a broader strategy aimed at diversifying its user base.
This strategy may appeal particularly to older demographics, potentially extending Snapchat’s relevance as users age. By emulating features of conventional messaging platforms, Snapchat seeks to enhance its appeal and broaden its reach.
Yet, the introduction of message retention poses questions about Snapchat’s uniqueness. While addressing user demands, the risk of diluting Snapchat’s distinctiveness looms large.
As Snapchat ventures into uncharted territory, the outcome of this experiment remains uncertain. Will message retention propel Snapchat to new heights, or will it compromise the platform’s uniqueness?
Only time will tell.
SOCIAL
Catering to specific audience boosts your business, says accountant turned coach
While it is tempting to try to appeal to a broad audience, the founder of alcohol-free coaching service Just the Tonic, Sandra Parker, believes the best thing you can do for your business is focus on your niche. Here’s how she did just that.
When running a business, reaching out to as many clients as possible can be tempting. But it also risks making your marketing “too generic,” warns Sandra Parker, the founder of Just The Tonic Coaching.
“From the very start of my business, I knew exactly who I could help and who I couldn’t,” Parker told My Biggest Lessons.
Parker struggled with alcohol dependence as a young professional. Today, her business targets high-achieving individuals who face challenges similar to those she had early in her career.
“I understand their frustrations, I understand their fears, and I understand their coping mechanisms and the stories they’re telling themselves,” Parker said. “Because of that, I’m able to market very effectively, to speak in a language that they understand, and am able to reach them.”Â
“I believe that it’s really important that you know exactly who your customer or your client is, and you target them, and you resist the temptation to make your marketing too generic to try and reach everyone,” she explained.
“If you speak specifically to your target clients, you will reach them, and I believe that’s the way that you’re going to be more successful.
Watch the video for more of Sandra Parker’s biggest lessons.
SOCIAL
Instagram Tests Live-Stream Games to Enhance Engagement
Instagram’s testing out some new options to help spice up your live-streams in the app, with some live broadcasters now able to select a game that they can play with viewers in-stream.
As you can see in these example screens, posted by Ahmed Ghanem, some creators now have the option to play either “This or That”, a question and answer prompt that you can share with your viewers, or “Trivia”, to generate more engagement within your IG live-streams.
That could be a simple way to spark more conversation and interaction, which could then lead into further engagement opportunities from your live audience.
Meta’s been exploring more ways to make live-streaming a bigger consideration for IG creators, with a view to live-streams potentially catching on with more users.
That includes the gradual expansion of its “Stars” live-stream donation program, giving more creators in more regions a means to accept donations from live-stream viewers, while back in December, Instagram also added some new options to make it easier to go live using third-party tools via desktop PCs.
Live streaming has been a major shift in China, where shopping live-streams, in particular, have led to massive opportunities for streaming platforms. They haven’t caught on in the same way in Western regions, but as TikTok and YouTube look to push live-stream adoption, there is still a chance that they will become a much bigger element in future.
Which is why IG is also trying to stay in touch, and add more ways for its creators to engage via streams. Live-stream games is another element within this, which could make this a better community-building, and potentially sales-driving option.
We’ve asked Instagram for more information on this test, and we’ll update this post if/when we hear back.
Google Core Update Volatility, Helpful Content Update Gone, Dangerous Google Search Results & Google Ads Confusion
10 Paid Search & PPC Planning Best Practices
2 Ways to Take Back the Power in Your Business: Part 2
5 Psychological Tactics to Write Better Emails
Weekend Google Core Ranking Volatility
The power of program management in martech
WordPress Releases A Performance Plugin For “Near-Instant Load Times”
Critical Display Error in Brand Safety Metrics On Twitter/X Corrected
Daily Search Forum Recap: April 15, 2024
20 Neuromarketing Techniques & Triggers for Better-Converting Copy
-
SEARCHENGINES6 days agoGoogle Core Update Volatility, Helpful Content Update Gone, Dangerous Google Search Results & Google Ads Confusion
-
SEO6 days ago10 Paid Search & PPC Planning Best Practices
-
MARKETING7 days ago2 Ways to Take Back the Power in Your Business: Part 2
-
MARKETING5 days ago5 Psychological Tactics to Write Better Emails
-
SEARCHENGINES5 days agoWeekend Google Core Ranking Volatility
-
MARKETING6 days agoThe power of program management in martech
-
SEO5 days agoWordPress Releases A Performance Plugin For “Near-Instant Load Times”
-
PPC7 days agoCritical Display Error in Brand Safety Metrics On Twitter/X Corrected
You must be logged in to post a comment Login