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Facebook and WhatsApp Video Calls Reach Record Highs on New Year’s Eve 2020 [Infographic]

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With more and more people turning to social platforms to stay connected amid the COVID-19 lockdowns, it likely comes as little surprise to see that Facebook reached record highs for both audio and video calls on both WhatsApp and Messenger this past New Year’s Eve.  

But the numbers do highlight an important trend – as more people become increasingly accustomed to staying in touch via these options, that makes them more accepted, normalizing video connection in ways that could have major impacts on the future of work.

Already, experts are predicting that many businesses will be looking to increasingly shift to WFH models even in the wake of the pandemic, which will not only see organizations reduce their operating costs, but could also increase productivity, improve quality of life for employees, and stimulate regional economies. 

So while stats like these from Facebook underline the trends of 2020, and are largely necessitated by measures to combat COVID-19, they could also point to the broader shift in how we communicate. That puts more emphasis on video connection and messaging, and underlines the need for all brands to understand how people are staying connected, and what that might mean for future connection.

Check out Facebook’s full NYE stats below.

Facebook NYE stats

Socialmediatoday.com

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How to Design Infographics Specifically to Get Backlinks [Infographic]

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How to Design Infographics Specifically to Get Backlinks [Infographic]

Are you looking for ways to generate backlinks for your SEO campaign? Want to know how to create infographics that act as linkable assets?

The team from New Reach Agency share their tips for success in this infographic.

They break things down as follows:

  • Research
  • Outline, mockup wireframe and mood board
  • Design

Check out the infographic for more detail.

A version of this post was first published on the Red Website Design blog.

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An Overview of Google’s Algorithm Updates in 2021 [Infographic]

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An Overview of Google's Algorithm Updates in 2021 [Infographic]

Are you across all the latest Google Search Updates, which could be impacting your SEO performance?

Google’s always looking to evolve its algorithms to improve its user experience, and deliver more relevant results. And within that, sometimes those changes can alter the way your pages rank for certain keywords and terms.

If you’ve noted a drop-off in your search referral traffic, one of these changes could be the culprit – but how do you know which changes went into effect, and when, in order to correlate each with your search traffic peaks and troughs?

This visual overview from the team at OnCrawl will help. The graphic outlines all of Google’s major search algorithm updates from the past year, which you can then match-up to your results.

Of course, the pandemic, and the related impacts, have had such a big impact on consumption behaviors that it’s hard to pin down any specific cause for most changes in recent times. But maybe, through cross-examination, you can get a better indicator of potential impacts – while you can also ensure you stay up to date with Google’s algorithm changes by following the Google Search Central blog.

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8 SEO Mistakes Weakening Your Google Ranking in 2022 and Beyond [Infographic]

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Are you struggling to get your website to rank well on Google? Want to know the common mistakes that could be limiting your SEO success?

The team from Red Website Design share 8 SEO mistakes that weaken your ranking on Google in this infographic.

Here’s a quick summary:

  • Your target keyword is not in your domain/subdomain
  • You’re not writing enough quality content
  • You haven’t secured your website with https
  • You don’t have an optimized image on your page
  • Your page load speed is too slow
  • Your bounce rate is too high
  • You have duplicate content on your page
  • Your content is not optimized for your target keywords

Check out the infographic for more detail.

SEO mistakes infographic

A version of this post was first published on the Red Website Design blog.

Socialmediatoday.com

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