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Second coming of once-banned conspiracy theorists after Twitter amnesty

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Rise in searches for 'how to delete Twitter' in the Musk era

Image: — © AFP Jung Yeon-je

Anuj CHOPRA

A conspiracy theorist urging Americans to burn voting machines, an anti-Muslim activist posting a photo with a gun, a retired general who called for a coup — Elon Musk’s Twitter has reinstated thousands of once-banned accounts.

Twitter has turned into what campaigners call a cesspool of misinformation, hate-filled conspiracies and racial slurs amid what appears to be reduced content moderation in recent weeks following mass layoffs and an exodus of key staff focused on user safety.

Musk, a self-proclaimed free speech absolutist who completed his $44 billion buyout of the influential platform in October, has further stoked alarm by restoring what one expert estimates are over 27,000 accounts once suspended for fuelling falsehoods, harassment and violence.

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“Restoring these accounts will make the platform a magnet for actors who want to spread misinformation,” Jonathan Nagler, co-director of the New York University’s Center for Social Media and Politics, told AFP.

“And there will likely be less moderation of hate speech, making the platform less hospitable to many users.”

Those reinstated include far-right activists, anti-Muslim extremists as well as others peddling election conspiracies and Covid-19 misinformation, according to an analysis by the non-profit Media Matters of dozens of restored accounts with millions of combined followers.

Among those allowed back is former US President Donald Trump, who was handed a “permanent” ban by Twitter after his supporters stormed the Capitol on January 6, 2021.

Trump has so far resisted the offer to return and remained on Truth Social, a platform he founded where his following pales in comparison to his Twitter account with 87.7 million followers.

– ‘Misinformation superspreaders’ –

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Many other reinstated influencers have actively returned to the platform, including flamboyant anti-Muslim activist Pamela Geller and Mindy Robinson, a supporter of the QAnon conspiracy movement whose first tweet after being restored included a picture of herself with a gun.

Analysts fear that reinstating thousands of previously banned accounts will further stoke misinformation on the platform – Copyright AFP Asif HASSAN

Also reinstated was controversial former kickboxer Andrew Tate, who is notorious for his misogynistic remarks. After a heated Twitter exchange with environmentalist Greta Thunberg, Tate was recently arrested in Romania for alleged human trafficking and rape.

After thanking Musk for restoring his account, election conspiracy theorist Mike Lindell called on his followers to “melt down the electronic voting machines and turn them into prison bars.”

Former national security advisor Michael Flynn, who once appeared to endorse the idea for a Myanmar-style coup in the United States, also thanked Musk on Friday — the second anniversary of the January 6 insurrection — after his account was restored.

“Under Musk, misinformation superspreaders are emboldened, and readers have less information about the reliability of the sources feeding them news and information,” Jack Brewster, from the media watchdog NewsGuard, told AFP.

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Musk’s interventions, he added, “have the effect of catering to the extreme — on both sides of the aisle — and obscuring readers’ path to high-quality information.”

Twitter has not publicly said how many accounts have been reinstated.

Several advocacy groups, including Media Matters and Accountable Tech, pointed to data gathered by Travis Brown, a software developer based in Berlin.

Brown has compiled an online list of more than 27,000 reinstated Twitter IDs since Musk’s takeover in late October. Brown told AFP that the list was incomplete and the actual number of restored accounts could be higher.

– ‘Dangerous decisions’ –

In a tweet in mid-December, the company said that “permanent suspension was a disproportionate action for breaking Twitter rules.”

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“We recently started reinstating accounts that were suspended for violations of these policies and plan to expand to more accounts weekly over the next 30 days.”

Apparently seeking to allay the concerns of advertisers and users on the platform, it added that Twitter remained “fully committed to preventing harmful content and bad actors.”

But in a test of that commitment, the platform recently saw an explosion of anti-vaccine conspiracies after NFL player Damar Hamlin suffered a cardiac arrest during a match.

Tweets mentioning “died suddenly” –- a phrase that references an anti-vaccine film –- spiked on the platform, according to the Center for Countering Digital Hate (CCDH).

Some of those peddling the conspiratorial phrase were once-banned accounts that have been restored, CCDH told AFP.

Musk has sought to shake up the money-losing company after his acquisition.

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The South African-born billionaire has said his interventions at Twitter have saved the company and announced that he would step down as chief executive once he finds “someone foolish enough to take the job”.

“Fixing Twitter requires more than just replacing Musk,” Nora Benavidez, from the nonpartisan group Free Press, told AFP.

“It requires a series of measures to reverse dangerous policy decisions Musk has made, reinvest in content moderation and enforcement, and restructure the governance of the platform.”

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Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

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Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

In a recent announcement, Snapchat revealed a groundbreaking update that challenges its traditional design ethos. The platform is experimenting with an option that allows users to defy the 24-hour auto-delete rule, a feature synonymous with Snapchat’s ephemeral messaging model.

The proposed change aims to introduce a “Never delete” option in messaging retention settings, aligning Snapchat more closely with conventional messaging apps. While this move may blur Snapchat’s distinctive selling point, Snap appears convinced of its necessity.

According to Snap, the decision stems from user feedback and a commitment to innovation based on user needs. The company aims to provide greater flexibility and control over conversations, catering to the preferences of its community.

Currently undergoing trials in select markets, the new feature empowers users to adjust retention settings on a conversation-by-conversation basis. Flexibility remains paramount, with participants able to modify settings within chats and receive in-chat notifications to ensure transparency.

Snapchat underscores that the default auto-delete feature will persist, reinforcing its design philosophy centered on ephemerality. However, with the app gaining traction as a primary messaging platform, the option offers users a means to preserve longer chat histories.

The update marks a pivotal moment for Snapchat, renowned for its disappearing message premise, especially popular among younger demographics. Retaining this focus has been pivotal to Snapchat’s identity, but the shift suggests a broader strategy aimed at diversifying its user base.

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This strategy may appeal particularly to older demographics, potentially extending Snapchat’s relevance as users age. By emulating features of conventional messaging platforms, Snapchat seeks to enhance its appeal and broaden its reach.

Yet, the introduction of message retention poses questions about Snapchat’s uniqueness. While addressing user demands, the risk of diluting Snapchat’s distinctiveness looms large.

As Snapchat ventures into uncharted territory, the outcome of this experiment remains uncertain. Will message retention propel Snapchat to new heights, or will it compromise the platform’s uniqueness?

Only time will tell.

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Catering to specific audience boosts your business, says accountant turned coach

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Catering to specific audience boosts your business, says accountant turned coach

While it is tempting to try to appeal to a broad audience, the founder of alcohol-free coaching service Just the Tonic, Sandra Parker, believes the best thing you can do for your business is focus on your niche. Here’s how she did just that.

When running a business, reaching out to as many clients as possible can be tempting. But it also risks making your marketing “too generic,” warns Sandra Parker, the founder of Just The Tonic Coaching.

“From the very start of my business, I knew exactly who I could help and who I couldn’t,” Parker told My Biggest Lessons.

Parker struggled with alcohol dependence as a young professional. Today, her business targets high-achieving individuals who face challenges similar to those she had early in her career.

“I understand their frustrations, I understand their fears, and I understand their coping mechanisms and the stories they’re telling themselves,” Parker said. “Because of that, I’m able to market very effectively, to speak in a language that they understand, and am able to reach them.” 

“I believe that it’s really important that you know exactly who your customer or your client is, and you target them, and you resist the temptation to make your marketing too generic to try and reach everyone,” she explained.

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“If you speak specifically to your target clients, you will reach them, and I believe that’s the way that you’re going to be more successful.

Watch the video for more of Sandra Parker’s biggest lessons.

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Instagram Tests Live-Stream Games to Enhance Engagement

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Instagram Tests Live-Stream Games to Enhance Engagement

Instagram’s testing out some new options to help spice up your live-streams in the app, with some live broadcasters now able to select a game that they can play with viewers in-stream.

As you can see in these example screens, posted by Ahmed Ghanem, some creators now have the option to play either “This or That”, a question and answer prompt that you can share with your viewers, or “Trivia”, to generate more engagement within your IG live-streams.

That could be a simple way to spark more conversation and interaction, which could then lead into further engagement opportunities from your live audience.

Meta’s been exploring more ways to make live-streaming a bigger consideration for IG creators, with a view to live-streams potentially catching on with more users.

That includes the gradual expansion of its “Stars” live-stream donation program, giving more creators in more regions a means to accept donations from live-stream viewers, while back in December, Instagram also added some new options to make it easier to go live using third-party tools via desktop PCs.

Live streaming has been a major shift in China, where shopping live-streams, in particular, have led to massive opportunities for streaming platforms. They haven’t caught on in the same way in Western regions, but as TikTok and YouTube look to push live-stream adoption, there is still a chance that they will become a much bigger element in future.

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Which is why IG is also trying to stay in touch, and add more ways for its creators to engage via streams. Live-stream games is another element within this, which could make this a better community-building, and potentially sales-driving option.

We’ve asked Instagram for more information on this test, and we’ll update this post if/when we hear back.

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