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US midterm elections: misinformation to watch out for

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US midterm elections: misinformation to watch out for

– Copyright AFP/File JOHN WESSELS

Daniel FUNKE

With midterm election campaigns in the closing stretch, Americans could face an onslaught of misinformation about the results. Recent trends suggest alleged voter fraud will be one of the biggest themes.

Claims of foul play — despite being repeatedly debunked after the 2020 presidential election — have permeated voters’ minds. Nearly 40 percent of Republicans and a quarter of Democrats might blame fraud if their party does not win control of Congress on November 8, according to a recent Axios-Ipsos poll.

Such an outlook, with social media weaponized by political operatives and potentially by foreign actors, poses an ongoing risk to democracy in the United States.

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“There is going to be a continued effort to undermine confidence in the system,” warned Larry Norden, senior director of the Elections and Government Program at the Brennan Center for Justice, a liberal-leaning think tank, citing “lies around the election” as his biggest fear.

False and misleading claims are bubbling up.

In Colorado, partisan websites misconstrued a database error as a coordinated effort by Democrats to get non-citizens to vote. Social media posts in Alaska and Ohio misled some voters into believing that mail-in ballots without the proper postage would not be counted.

Election officials across the country have set up webpages to prepare for a misinformation deluge. Still, two years on from debunked conspiracy theories and dozens of defeated court cases from former president Donald Trump and his allies, experts say partisan beliefs are unbowed.

“We do have some portion of the American public that does not believe in the legitimacy of the 2020 election — despite all of the extensive evidence,” said Jen Easterly, director of the Cybersecurity and Infrastructure Security Agency (CISA), during a press briefing this month.

With voters increasingly likely to turn to social media for updates, experts recommend taking claims of a rigged election with extreme caution.

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“In fact, our election systems are quite secure,” said Rick Hasen, a law professor and fraud expert at the University of California-Los Angeles (UCLA). “Voter fraud tends to be small and isolated.”

– Fraud is rare –

The 2020 presidential election was the most secure in American history, according to CISA. Litigation, audits and recounts have since backed that up, contradicting repeated claims from Trump that stolen votes put Joe Biden in the White House.

“None of the charges of widespread fraud turned out to be true,” said Charles Stewart, director of the Massachusetts Institute of Technology Election Lab, while noting “this is not the same thing as saying there was no fraud.”

Isolated cases were detected after the last general election. But of the more than 65 million absentee ballots cast in 2020, there have been 12 criminal fraud convictions, according to a database maintained by the conservative-leaning Heritage Foundation think tank.

Studies compiled by the Brennan Center, which reviewed fraud cases prior to 2020, also found wrongdoing is uncommon. Americans are more likely to get struck by lightning than impersonate someone at the polls, according to a 2007 report from the policy institute.

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“When fraud occurs in elections, it’s most likely to occur for small, local elections where there’s not a lot of attention being paid,” Stewart said. “The fraud claims for really big elections are particularly rare.”

Americans who do commit such crimes face harsh penalties. Those convicted on charges related to the 2020 election were fined thousands of dollars, and some face jail time.

“Voters should look to official sources of information — and to experts and those in the press who focus on election issues — to figure out when claims of vote-rigging are legitimate or just more nonsense,” said Hasen of UCLA.

– Ballots are verified –

Claims of dead people voting and videos supposedly showing malfeasance at the polls reached large audiences in 2020. But there are numerous safeguards to prevent ballot tampering in person, and by mail.

Elections officials verify the eligibility and identity of voters requesting absentee ballots by using techniques such as signature matching. They also implement several security measures, including locks and tamper-evident seals, to protect drop boxes.

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Once ballots are cast, there are “protocols in place for assuring the chain of custody,” Stewart said.

“Every step along the way, election workers are recording how many ballots they have, who’s transporting them (and) numbers are reconciled at every place they’re removed or exchanged.”

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Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

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Snapchat Explores New Messaging Retention Feature: A Game-Changer or Risky Move?

In a recent announcement, Snapchat revealed a groundbreaking update that challenges its traditional design ethos. The platform is experimenting with an option that allows users to defy the 24-hour auto-delete rule, a feature synonymous with Snapchat’s ephemeral messaging model.

The proposed change aims to introduce a “Never delete” option in messaging retention settings, aligning Snapchat more closely with conventional messaging apps. While this move may blur Snapchat’s distinctive selling point, Snap appears convinced of its necessity.

According to Snap, the decision stems from user feedback and a commitment to innovation based on user needs. The company aims to provide greater flexibility and control over conversations, catering to the preferences of its community.

Currently undergoing trials in select markets, the new feature empowers users to adjust retention settings on a conversation-by-conversation basis. Flexibility remains paramount, with participants able to modify settings within chats and receive in-chat notifications to ensure transparency.

Snapchat underscores that the default auto-delete feature will persist, reinforcing its design philosophy centered on ephemerality. However, with the app gaining traction as a primary messaging platform, the option offers users a means to preserve longer chat histories.

The update marks a pivotal moment for Snapchat, renowned for its disappearing message premise, especially popular among younger demographics. Retaining this focus has been pivotal to Snapchat’s identity, but the shift suggests a broader strategy aimed at diversifying its user base.

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This strategy may appeal particularly to older demographics, potentially extending Snapchat’s relevance as users age. By emulating features of conventional messaging platforms, Snapchat seeks to enhance its appeal and broaden its reach.

Yet, the introduction of message retention poses questions about Snapchat’s uniqueness. While addressing user demands, the risk of diluting Snapchat’s distinctiveness looms large.

As Snapchat ventures into uncharted territory, the outcome of this experiment remains uncertain. Will message retention propel Snapchat to new heights, or will it compromise the platform’s uniqueness?

Only time will tell.

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Catering to specific audience boosts your business, says accountant turned coach

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Catering to specific audience boosts your business, says accountant turned coach

While it is tempting to try to appeal to a broad audience, the founder of alcohol-free coaching service Just the Tonic, Sandra Parker, believes the best thing you can do for your business is focus on your niche. Here’s how she did just that.

When running a business, reaching out to as many clients as possible can be tempting. But it also risks making your marketing “too generic,” warns Sandra Parker, the founder of Just The Tonic Coaching.

“From the very start of my business, I knew exactly who I could help and who I couldn’t,” Parker told My Biggest Lessons.

Parker struggled with alcohol dependence as a young professional. Today, her business targets high-achieving individuals who face challenges similar to those she had early in her career.

“I understand their frustrations, I understand their fears, and I understand their coping mechanisms and the stories they’re telling themselves,” Parker said. “Because of that, I’m able to market very effectively, to speak in a language that they understand, and am able to reach them.” 

“I believe that it’s really important that you know exactly who your customer or your client is, and you target them, and you resist the temptation to make your marketing too generic to try and reach everyone,” she explained.

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“If you speak specifically to your target clients, you will reach them, and I believe that’s the way that you’re going to be more successful.

Watch the video for more of Sandra Parker’s biggest lessons.

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Instagram Tests Live-Stream Games to Enhance Engagement

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Instagram Tests Live-Stream Games to Enhance Engagement

Instagram’s testing out some new options to help spice up your live-streams in the app, with some live broadcasters now able to select a game that they can play with viewers in-stream.

As you can see in these example screens, posted by Ahmed Ghanem, some creators now have the option to play either “This or That”, a question and answer prompt that you can share with your viewers, or “Trivia”, to generate more engagement within your IG live-streams.

That could be a simple way to spark more conversation and interaction, which could then lead into further engagement opportunities from your live audience.

Meta’s been exploring more ways to make live-streaming a bigger consideration for IG creators, with a view to live-streams potentially catching on with more users.

That includes the gradual expansion of its “Stars” live-stream donation program, giving more creators in more regions a means to accept donations from live-stream viewers, while back in December, Instagram also added some new options to make it easier to go live using third-party tools via desktop PCs.

Live streaming has been a major shift in China, where shopping live-streams, in particular, have led to massive opportunities for streaming platforms. They haven’t caught on in the same way in Western regions, but as TikTok and YouTube look to push live-stream adoption, there is still a chance that they will become a much bigger element in future.

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Which is why IG is also trying to stay in touch, and add more ways for its creators to engage via streams. Live-stream games is another element within this, which could make this a better community-building, and potentially sales-driving option.

We’ve asked Instagram for more information on this test, and we’ll update this post if/when we hear back.

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