This is interesting, and could, potentially, have implications for your 2021 content approach. This week, Google has begun testing a new carousel of short-form video results for...
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the...
After decades of global expansion and consolidation in the tech sector, antitrust is now a headline issue for the industry across the world. What has been...
When evaluating click-through rate (CTR) for keywords in Google Ads, we tend to forget that what we are looking at is not really giving us the...
30-second summary: Consumers are becoming more conscious of how they shop, with an increased focus on small, minority-owned, women-owned, and Black-owned businesses. Shopping this year has...
Five search marketers contributed opinions on Google’s December 2020 Core Update. The observations offer interesting feedback on what may have happened. In my opinion, Google updates...
Make sure to review your analytics and data and take the necessary steps if your site was negatively impacted. Google has confirmed minutes ago that the December 2020 broad...
Google is not shutting down the Structured Data Testing Tool after all, as per an announcement stating the tool will be migrated to another domain. It...
It’s one thing being excellent at what you do; it’s another thing to prove it. As a marketing professional, you constantly have to inform your clients...
A member of the SEO community expressed the opinion that misinformation in medical search results topics are as harmful and bad for users as spam content....
