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LinkedIn Offers Free Job Posts to Essential Services Amid COVID-19 Pandemic

LinkedIn has announced that it will provide free job listings to all essential services amid the COVID-19 pandemic as it seeks to help ease the burden on organizations facing significant…

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Are Influencers the Escape Social Media Wants During Coronavirus?

Influencers, too, are navigating the coronavirus’ new norm. Self-quarantining during COVID-19 has caused some, especially those in the travel industry, to take a bigger hit than others. Those who usually…

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“Content network effect” makes TikTok tough to copy

Many TikTok videos don’t start from scratch, so neither can its competitors. TikTok is all about remixes, where users shoot a new video to recontextualize audio pulled from someone else’s…

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Marketers surveyed say they would choose Google Ads over SEO if they had to

During this time of marketing budget freezes and re-deployments, the question of which channels to use for greatest impact is top of mind for most marketers. Two surveys cast some…

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COVID-19: Social media use goes up as country stays indoors

For weeks health officials across the country have been urging Canadians to stay inside and practise social distancing to limit the spread of the COVID-19 virus. Social inclusion plays a…

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Paid search ad copy strategies during coronavirus

“It seems very obvious to update ads, but the reality is very few advertisers are doing it,” Microsoft’s Rik van der Kooi said during a live-streamed event for partner agencies…

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Coronavirus and the paid search sector: How businesses are gearing up to come out the other side

Over the past couple of weeks, paid search specialists Adthena have been sharing some fascinating insight into how the coronavirus pandemic is affecting the paid search sector in markets around…

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Pay-per-click (PPC) Advertising Market By Product, Formulation, End-User And Geography …

The global Pay-per-click (PPC) Advertising Market is carefully researched in the report while largely concentrating on top players and their business tactics, geographical expansion, market segments, competitive landscape, manufacturing, and…

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What Nonprofits Taught Me About Social Media Marketing

It’s no surprise that the coronavirus has caused either a spike or downfall for companies and marketers across the world. Times are scary for sure, not just from a global,…

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Instagram’s Working on a New Filter to Limit Exposure to Sensitive Content

With the amount of negative news at the moment, this could prove to be an important addition for Instagram moving forward. As per user Alessandro Paluzzi (and social media expert…

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