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Sprout Social has published its latest listing of the best times to post to each of the major social media platforms, which is based on the company’s 20,000+ customer base,…
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Landing pages help drive traffic, increase conversions, and improve SEO. However, not all landing pages are effective. If your landing pages aren’t producing results, the issue might not be your…
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Have you ever thought a struggling ad campaign would perform better outside of the country? International PPC campaigns work best when you understand your target audience and appeal to the…
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Despite the technology involved in the adtech space, there are still many inefficiencies and unfair practices that need to be ironed out. Header bidding is a solution that brings publishers…
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Pinterest Tests Coming Live-Streaming Functionality with New Creator Event
With live-streaming now available on almost every major social platform, it’s little surprise to see Pinterest also looking at its own live-stream options to help promote creators, and boost engagement…
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Twitter Launches DM Username Search Tools to Android, Flags Coming Option to Search by Message Text
It’s been a long time coming, but Twitter has finally added its DM search bar on Android, bringing it into line with iOS, which has had the option to search…
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Pinterest to test livestreamed events this month with 21 creators
Pinterest is expanding into live events. The company is planning to host a three-day virtual event that will feature livestreamed sessions from top creators, including big names like Jonathan Van…
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WordPress 5.7.2 Patches a Critical Vulnerability
A WordPress vulnerability rated as critical has been patched. The patch is applied to WordPress version 5.7.2. Sites opted into automatic download should be receiving this update without any additional…
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WordPress Autoptimize Plugin Vulnerability Affects +1 Million Sites
WordPress optimization plugin Autoptimize recently updated to fix a Stored XSS vulnerability. Publishers who use the plugin are advised to update immediately to reduce the possibility of an exposure to…
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6 Key Elements of Competitor Analysis That Will Help Your Business Win Out
Competitor analysis is a key element in any effective digital marketing approach, providing insight into how your competitors have addressed similar marketing challenges to your own, and what’s worked (and…
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The Power of TikTok for Marketers and Advertisers [Infographic]
Whether you like it or not, whether you use it personally or not, there’s no denying the rising influence of TikTok, based on its enduring popularity, particularly among younger users….
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TikTok removes 500k+ accounts in Italy after DPA order to block underage users
Video sharing social network TikTok has removed more than 500,000 accounts in Italy following an intervention by the country’s data protection watchdog earlier this year ordering it to recheck the…
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H1 Headings: Over 50% of SEOs Doing it Wrong?
Recent discussions on social media indicates there is considerable disagreement in how to use Heading (H1, H2) elements. Despite guidance from Google about the use of headings the SEO industry…
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Instagram Adds New ‘Pronouns’ Option on User Profiles to Maximize Inclusion
Instagram has added a new ‘Pronouns’ option on user profiles which lets users select up to four pronouns so that people know how they should be referred to within interactions….
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