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This is a sponsored post written by Octoboard. The opinions expressed in this article are the sponsor’s own. If you are an SEO, PPC, or marketing professional, you are operating in a…
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Google’s Danny Sullivan has confirmed that a core algorithm update is rolling out today – May 4, 2020. The update will officially be known as the “May 2020 Core Update.”…
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Over the past weeks, we’ve seen major economic changes due to the coronavirus and associated lockdowns. Consequently, some companies are reluctantly letting go of their pay-per-click (PPC) marketing agencies and…
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Google today announced that is introducing free listings on the search results on the Google Shopping tab. Free listings will appear in the U.S. before the end of April, and…
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Are you utilizing HTML tags in your SEO process? HTML tags are code elements with the back-end of all web pages, but there are also specific HTML code types which…
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Google‘s latest ‘Search for Beginners’ video is a crash course on how to create effective snippets for search results. Given that the information is geared toward beginners, what’s covered in…
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The new year is right around the corner. And I know you are already prepared because you read this blog and tons of other marketing blogs, right? But here is…
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Google is now rolling out the highly anticipated page speed report in Search Console that was shown off earlier this year. Google officially previewed the new page speed report this…
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6 Smart Tips to Grow your Small Business Using Social Media [Infographic]
With more businesses looking to maintain connection with their customers via digital means amid the COVID-19 lockdowns, many are also looking to enhance their social media presence, and ensure that…
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This Week in Apps: US ponders TikTok ban, apps see a record Q2, iOS 14 public beta arrives
Welcome back to This Week in Apps, the Extra Crunch series that recaps the latest OS news, the applications they support and the money that flows through it all. The…
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Pinterest Updates Feed Algorithm to Boost Specific Content Types, in Addition to Usage-Defined Trends
Pinterest has published a new overview of how a recent update to its algorithm has enabled it to better balance the types of content it shows in user home feeds,…
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Google Adds New Predicted Audience Action Tools into Google Analytics
Google has added some new predictive metrics into Google Analytics which seek to help businesses connect with website visitors and app users that are increasingly likely to take certain, defined…
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Tips and tools to combine content marketing and PPC
30-second summary: Many businesses opt for content marketing because organic traffic is free. But, this strategy makes them miss a great opportunity to grow fast because combining SEO-optimized content with…
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COVID-19 pivot: Travel unicorn Klook sees jump in staycations
Spring 2020 was gloomy for Klook. As countries closed their borders and went into complete or partial lockdown, the SoftBank-backed travel platform saw its revenue plummet by as much as…
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Everything You Need to Know About TikTok [Infographic]
Following its launch back in 2016, TikTok has shot to the top of the download charts, becoming one of the most downloaded apps of the decade, despite only being available…
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Instagram Provides New Options to Manage How IGTV Previews Appear in the Main Feed and Discover
Instagram has added some new tools to help IGTV creators manage how their content appears when it’s listed in the main feed, and within the Discover tab. Back in April,…
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WhatsApp Business, now with 50m MAUs, adds QR codes and catalog sharing
The global COVID-19 health pandemic has raised the stakes for businesses when it comes to using digital channels to connect with customers, and today WhatsApp unveiled its latest tools to help…
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Facebook Removes More Accounts Due to Manipulation Efforts, Including New Push by Right-Wing ‘Proud Boys’
With the US Presidential Election looming, Facebook has this week outlined its latest round of account removals due to ‘coordinated inauthentic behavior’ – or, in other words, groups that have…
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