As PPC experts, we rarely have the luxury of harnessing 100% of our efforts and energy into a single account. When we do, it’s usually substantial,...
Google is introducing a filter that allows you to view only text-based webpages in search results. The “Web” filter, rolling out globally over the next two...
June marks the official start of summer, opening up many creative ways to connect with your audience. Throw in June’s holidays, summer solstice, and a bounty...
You could have the best product in the world, but if your ideal customers don’t know it exists, you’re just spinning your wheels. YouTube ads are...
In a recent Twitter exchange, Google’s Search Liaison, Danny Sullivan, provided insight into how the search engine handles algorithmic spam actions and ranking drops. The discussion...
With over 80% of buying journeys beginning on search engines, it’s not a surprise that so many businesses are running search ads to capture searchers and...
Click fraud involves deceptive practices that affect campaign integrity and efficiency of digital marketing campaigns. It presents a significant challenge to online advertisers. Click fraud occurs when...
Anyone not using ChatGPT for keyword research is missing a trick. You can save time and understand an entire topic in seconds instead of hours. In...
Telegram is one of the most popular instant messaging apps for encrypted communication. You can use it for more than getting in touch with your friends...
Sam Altman, CEO of OpenAI, dispelled rumors that a new search engine would be announced on Monday, May 13. Recent deals have raised the expectation that...