One of Google Ad’s top benefits is its massive reach. Advertisers can easily reach billions of people across the greater web through Google search, Shopping, Maps,...
Five of our favorite new themes. The WordPress.com team is always working on new design ideas to bring your website to life. Check out the latest...
Establishing and building a brand has always been both a challenge and an investment, even before the days of the internet. One thing the internet has...
As PPC experts, we rarely have the luxury of harnessing 100% of our efforts and energy into a single account. When we do, it’s usually substantial,...
Google is introducing a filter that allows you to view only text-based webpages in search results. The “Web” filter, rolling out globally over the next two...
June marks the official start of summer, opening up many creative ways to connect with your audience. Throw in June’s holidays, summer solstice, and a bounty...
You could have the best product in the world, but if your ideal customers don’t know it exists, you’re just spinning your wheels. YouTube ads are...
In a recent Twitter exchange, Google’s Search Liaison, Danny Sullivan, provided insight into how the search engine handles algorithmic spam actions and ranking drops. The discussion...
With over 80% of buying journeys beginning on search engines, it’s not a surprise that so many businesses are running search ads to capture searchers and...
Click fraud involves deceptive practices that affect campaign integrity and efficiency of digital marketing campaigns. It presents a significant challenge to online advertisers. Click fraud occurs when...