Following months of beta testing, Twitter made its new audio feature, Twitter Spaces, permanent.
Media ad spend in 2023 will grow 5.9% overall, year-over-year, according to IAB’s ad budget outlook. IAB highlights several high-growth categories, led by B2B (up 20.8%),...
More established businesses changed their attention from traditional marketing to digital marketing. And that’s why having a thorough digital marketing strategy is more important than ever....
The eCommerce market witnessed tremendous growth during the COVID-19 pandemic, with an increase in online sales. Many businesses shifted online due to diminished physical contact. E-commerce...
Content practitioners create a spectrum of creative content. Some, like thought leadership e-books, entertaining videos, or customer stories, are seemingly filled with storytelling opportunities. Then, there...
A memo (also known as a memorandum, or “reminder”) is used for internal communications regarding procedures or official business within an organization.
Businesses know they need an engaging, scalable way to connect with leads and customers. That’s why they’ve invested big bucks in marketing automation tools, chatbots and...
Now that online marketing is the dominant way to advertise one’s business, it’s important to learn about digital marketing channels. All businesses should consider using the...
When it comes to taking out a personal loan, there are many factors that will affect the interest rates you are offered. Your credit score is...
The most common challenge among manufacturing marketers? Creating content for different stages of the buyer’s journey. That’s what 62% cited in today’s release of Content Marketing...