Google parent company Alphabet Inc. will pay $85 million to end a consumer privacy lawsuit filed by the state of Arizona. The suit, which was filed...
In a series of updates to Instagram advertising, the app is surfacing ads in more places, such as public profiles and the Explore tab. Additional updates...
Google’s understanding of human language is made possible by several breakthrough technologies in artificial intelligence and machine learning. Launched in 2015, RankBrain was the first of...
Google recently rolled out a new core update and the Helpful Content update. But what does that mean for your business? How can you tweak your...
Content marketers are using video content more than ever. In 2022, 86% of businesses use video as a marketing tool. Aside from the rise of TikTok,...
Right now, the internet has more than 1.1 billion websites operating across more than 271 million unique domains. That’s a nearly unfathomable number of pages competing...
The game of search has evolved into something far beyond just optimizing your site for Google alone. Digital marketers are pressured to deliver results and are...
“Content is everything.” At least, that’s one variation of the saying each website owner adheres to. But in the ever-changing landscape of content marketing, content distribution...
SEO KPIs (key performance indicators) are the most important SEO metrics that are closely tied to business growth. They determine the actions you take, so you...
Have you ever stumbled across an exciting video and wondered where it came from? If so, you’ll be pleased to know that there are many ways...