Google’s added a new AI tool to help optimize your video ad performance. Called “Creative Guidance”, the new option, built into the Google Ads platform, will...
Retro gaming is having a moment in the sun, according to the latest stats from the YouTube Culture and Trends team, which regularly reports on emerging...
How are marketers preparing for a cookie-less world, with less consumer data insights to go on, and fewer options for ad targeting? That’s what Meta sought...
The ultimate side hustle. Plus more ways to start a successful social media following. Source link
Seeking inspiration for your next blog post? Trying to find new ways to ignite engagement with your content? This will help. The team from SEMRush have...
Having a strong LinkedIn game is no longer an option. What we’re witnessing in today’s tough economy is the inevitable rise of social selling. This trend...
Looking for ways to get more out of your influencer marketing campaigns? With entertainment-based platforms on the rise, and traditional social networks leaning more into short-form...
NFTs aren’t dead – yet. Source link
TikTok’s looking to help marketers better connect the dots between the performance of their TikTok campaigns and their bottom line numbers, via a new partnership with...
Our world has fallen prey to an endless social media loop, and it’s high time we talk about it. When you navigate the maze of entrepreneurship...