AR and IoT are revolutionizing digital information by improving the effectiveness of physical devices and the functionality of employees. Business intelligence is gaining complexity every second,...
In the past few episodes, we’ve discussed the SEO and organic tracking implications of the switch from Universal Analytics to Google Analytics 4, but how does...
Looking to add Reels into your Facebook and Instagram marketing strategy for the upcoming holiday season? Latching onto the broader short-video trend, Reels is now Meta’s...
A little birdy told me you want to know what this “Community” stuff is you keep hearing about. I promise it’s not scary, at least not...
Huddle up Madden NFL fans! The NFL season has arrived and this month football fans can hit the gridiron early with Madden NFL 23. EA Play...
Google finishes migrating all Search Console properties to an updated system that simplifies how pages, items, and issues are classified. An announcement that the migration is...
In part one, we learned about Sarah Burke, the Data and Analytics Manager at Cypress North. We also spoke about some of the differences between Google...
Welcome emails and those triggered by inventory changes have the best click-to-open and first purchase conversion rates, according to a new study. Email campaigns triggered by...
I recently celebrated my four-year anniversary as Chief Marketing Officer at the global digital consultancy Publicis Sapient. According to many surveys, this milestone means I’m on...
Over 200 million people trust their websites to Wix. That’s a lot of people creating a lot of websites and putting up a lot of web...