A marketing performance management (MPM) platform employs statistical modeling and machine learning to holistically evaluate the performance of a company’s marketing initiatives on bottom-line impact. It...
Only 11% of US businesses fully meet California Consumer Privacy Act (CCPA) requirements, according to a new study. This is actually higher than the 6% fully...
Tough times at Meta, with the company reporting a decline in monthly active Facebook users, and a further slowdown in revenue, as global economic trends continue...
With 800 million active users worldwide, TikTok is influencing a whole new generation of social media users and consumers. This webinar will break down how content...
Gear up for a celebration of nature and sunny weather with Summer Break, the new season of Riders Republic, launching July 27 for all players on...
Google confirms the July 2022 product review update, the fourth in a series of updates targeting low-quality reviews, is now rolling out. The update begins rolling...
Here is a small but interesting test I want to document. Google is testing showing a plus sign before the related searches and people also search...
Meta could be facing its first real roadblocks in building towards its metaverse vision, with the FTC moving to block its acquisition of VR fitness company...
Google has pushed back its self-imposed deadline of the end of 2023 for the deprecation of third-party cookies. It will now “begin” to phase them out...
Head of Instagram Adam Mosseri says the app’s full-screen redesign is “not yet good” and speaks to the growing amount of recommended content in people’s feeds....
