Microsoft makes three predictions for product categories that will increase ad clicks in the new year and advises how to optimize campaigns accordingly. According to a...
The FIFA World Cup is already dominating online discussion, and it’s got a few weeks of competition left yet, which will likely see the tournament become...
James Todd, SecOps director at KPMG, describes his role as a merging of SecOps, security architecture, and cloud security. It is a particularly interesting crossing point...
Many top companies are already using machine learning to target potential customers, personalize offers, and improve customer service, and it will only become more critical in...
Google is testing various headlines for the Local Service Ads. Two of them show the “Ads” label and one does not, while they all test different...
Most people consider email marketing to be dead. But did you know about 72% of people prefer emails to promote content? Surprisingly, the role of email...
There are over 4.5 billion people using email marketing in the world. And nearly 80% of businesses use it as their primary customer acquisition and retention...
There is no doubt that email marketing is effective. But how many times have you sat down to begin an email marketing project and immediately felt...
This could be handy – WhatsApp’s rolling out a new option that enables you to send a message to yourself, which could be good for keeping...
Updated Nov. 28, 2022 Content marketers love their books. That’s apparent year after year when Content Marketing Institute compiles its holiday gifting list. It was also...