Predictive analysis is often applied to manage supply chains and business operations and to analyze consumer behavior. According to Statista.com, predictive analysis is here to stay...
As part of its most recent earnings announcement, Meta pointed to future opportunities in business messaging, and connecting with consumers via message, as it looks to...
Google announced that it is doing away with similar audiences segments. Starting May 2023 new similar audiences segments will no longer be generated in Google Ads...
Do social signals affect search rankings? In a world of ever-evolving social networks and platforms, can engagement on one social network over another help you get...
Some of the things you (or your clients) AREN’T doing … are so scary. Like really scary. 1. You NOT being on TikTok is scary. TikTok...
Organizations from SME to Enterprise are reviewing and modernizing their security strategies in a threat landscape that continues to dynamically evolve in scope, scale and sophistication, especially...
What if you wake up one day and discover your website’s ranking crashing to the ground- with years of SEO effort invalidated by Google’s algorithm update?...
GivingTuesday is coming up later this month, and to mark the ‘season of giving’, Meta has announced that it will match user donations, up to $7...
Microsoft Advertising announced a few upgrades to the Google Ads Performance Max import tool before the holiday season. Most of it is around importing Performance Max...
Most marketers say they’re struggling to meet customer expectations, and a new report on the current marketing landscape reveals why. The eighth edition of Salesforce’s State...
