The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. We’ve been...
A local organic competition analysis is an essential early step in defining your strategy as it helps you understand what you’re up against in organic search...
Google’s use of alt text as a ranking factor is limited to image search. It does not add value for regular web search. This is explained...
Editor’s Note: In the 2022 Magic Quadrant for CMP (Content Marketing Platforms), Gartner has once again named Welcome a Leader, positioning us furthest to the right for...
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the...
Why is our traffic declining? SEO professionals, marketers, business owners, and stakeholders have this same question and concern. Traffic = customers = revenue. We all know...
Today’s Ask an SEO question comes from Nafsika from Hamburg, Germany, who asks: “I have two pages ranking for the same keyword: a product page and...
John Mueller of Google wrote a very detailed and honest explanation on why Google (and third party SEO tools) do not crawl and index every URL...
Increasing online competition and advancements in search technologies mean that writing content is about more than just having a solid grasp of the English language. Great...
There are three primary temperatures of traffic. It’s important to think about each type as you build your digital marketing strategy. If you’ve heard Ryan Deiss...