Back in December of 2021, Google launched a redesigned version of Top Stories on desktop that got relatively little notice. At first glance, it appeared that...
If someone asks you to list a few marketing goal examples, could you?
Whether you are a product owner, an entrepreneur, or just a tech enthusiast interested in writing, launching a blog has certainly crossed your mind once or...
Meta descriptions can help appear in search results and social media, enticing people to click through and visit a site. They can help search engines like...
Over the past couple of years, I’ve asked some tough questions like: Now, I keep asking these questions because I believe that SEO experts, content marketers,...
Marketing automation platforms are often at the center of the marketing organization, but with capabilities that go beyond your average email platform often come steeper prices...
Competition is a necessary evil in the business world. If you’re not constantly watching what your competitors are doing, you can quickly find yourself out of...
Half of marketers say they outsource a content marketing activity. That’s not surprising given about 60% of B2B and B2C marketers operate content marketing teams with...
Google’s Search Advocate John Mueller recommends using original photos when publishing product reviews in order to benefit from the algorithm update that rewards in-depth research. This...
Microsoft announced the launch of PubHub, a new part of Bing Webmaster Tools that helps news publishers significantly extend their reach and attract more readers. PubHub...
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