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LinkedIn Adds New ‘Skills Path’ Process to Facilitate Opportunities in Recruitment

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LinkedIn’s looking to facilitate more opportunity for open positions with a new process called ‘Skills Path‘, which essentially enables employers to add additional tests to help more candidates display their suitability for a given role.

LinkedIn Skills Path

The idea, LinkedIn says, came about at the height of the COVID-19 crisis last year, which saw many people being laid off or furloughed, while other industries actively sought new staff to keep up with demand. Yet, these two cohorts often failed to connect.

As explained by LinkedIn:

“We could see there were opportunities available, but the motivated and talented workers that had lost their jobs weren’t finding them. Workers don’t often realize that the skills they have for one job can be easily transitioned to another job. But the fact is, even if they do realize that, they can’t get hired until employers realize that too. The truth is, how we hire can be limiting. Many recruiting processes depend on relevant experience or degrees to find candidates, but sometimes the person that’s the best fit for the role is from a community an employer has never considered before.”

So while people may be perfectly suited for another role, the barrier for entry often seems too high, because they don’t have the requisite experience in that specific position or sector. Which is where Skills Path comes in.

“Skills Path brings together LinkedIn Learning courses with Skill Assessments to help recruiters evaluate candidates in a more equitable way – based on their proven skills. Hiring practices have long depended on traditional candidate qualifications like degrees, title, and their network to discover candidates. With Skills Path, that changes.”

The process enables employers to include relevant LinkedIn Learning courses on their job ads, or skill assessments, which can both assist in determining better candidates, based on their actual abilities, while also helping candidates apply for more positions.

LinkedIn Skills Path

As LinkedIn notes, that opens up more opportunity for people of varying backgrounds, who may not have the skills, on paper, that they might need. By being able to demonstrate such in another way, that could provide more potential, and help boost the pool of good quality candidates.

LinkedIn says that it’s already seen success with the process internally:

“We created our first iteration of Skills Path for our customer service teams. We removed traditional requirements such as degree or 1-2 years prior experience in our job descriptions, and evaluated people based on their proven skills needed for the job by incorporating a validated skill assessment into the application process. Not only were we able to broaden our talent pool to hire talent from companies we typically don’t hire from – ranging from grocers to big-box retailers – we improved our hiring efficiency.”

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It’s an interesting evolution of the hiring process, utilizing the benefits of modern connectivity to add a more interactive, responsive element, which could have significant flow-on benefits. Really, given the connectivity and flexibility of digital tools, we don’t need to be constrained to what’s written down anymore, as we can also demonstrate and test for skills. 

And if it works out, it could change the way recruitment is carried out across the board.

LinkedIn says that it’s also been testing the process with a range of partner businesses, including Citrix, Gap, Ralph Lauren and Wayfair, among others.

It’s an interesting project, if nothing else, and it aligns with LinkedIn’s broader goal to better facilitate economic opportunity, where possible.

And as LinkedIn continues to advance its recruitment tools, it also better positions itself as the key platform for HR professionals. 

You can learn more about Skills Path here.

Socialmediatoday.com

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Ahead of World Cup, influencer ‘Mr Q’ lifts veil on Qatar

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Khalifa Al Haroon, known to his followers as Mr Q, has become a social media hit by partially lifting the veil on World Cup host Qatar

Khalifa Al Haroon, known to his followers as Mr Q, has become a social media hit by partially lifting the veil on World Cup host Qatar – Copyright AFP KARIM JAAFAR

Raphaelle Peltier

At a time when prickly questions are being asked about Qatar and its hosting of the World Cup, Khalifa Al Haroon offers a smile, a sigh and a shrug as he seeks to explain its mysteries.

Known to his growing number of followers as Mr Q, the 38-year-old has become a social media hit by partially lifting the veil over the tiny but mega-rich Gulf state that describes itself as a “conservative” Islamic country.

The first World Cup in an Arab nation has put a spotlight on Qatar’s treatment of foreign workers, gender rights and even the use of air conditioning in stadiums.

Haroon’s cheerful #QTip videos broach everything from saying “Hello” in Arabic to the right way for men to wear the flowing ghutra headdress. There is also an edition on labour rights.

With less than 60 days to the November 20 start of the tournament, he now has more than 100,000 followers on Instagram and more than 115,000 on YouTube. And the numbers keep growing.

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Qatar has dozens of online influencers on topics ranging from “modest” but expensive fashion, to the latest sports car being imported into what is now one of the world’s wealthiest nations.

Haroon carved out his niche by elucidating Qatar’s unknowns to its growing expat community — and now the hordes of football fans expected for the World Cup.

Haroon — who was born to a Qatari father and British mother and spent 16 years in Bahrain — said he was first confronted by global stereotypes about Qatar and the Middle East while studying for a law degree in Britain.

He had wanted to become an actor, but instead launched his social media presence in 2008 with a blog.

“I was in the perfect position because I was a Qatari who has never lived properly in Qatar,” he said.

– ‘Trust your own eyes’ –

“In essence, I was like a foreigner in my own country and so I had the same questions that foreigners did, and so it just made it easy for me to start putting together information.”

Haroon said there has to be a distinction between “negative news” and misinformation about his country.

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“When it comes to fake news, obviously, I think everybody understands that it’s not true and so the only thing that I could do is show people videos and pictures and show them what we’re really like because you can trust your own eyes.”

Some people, he said, have told him they decided to move to Qatar after watching his videos.

Haroon, who is now a consultant to the Qatar Football Association and an eSports entrepreneur, said he is excited about the World Cup “because people can now come here and experience it for themselves and make their own judgements instead of just believing what’s written”.

His main grouse is how outsiders see something negative about Qatar and then believe that all Qataris “accept it or we all agree with it”.

Many supporters of the 31 foreign countries who will play in Qatar have raised concerns, however, about the welcome awaiting them. Can they drink? And what will happen to same-sex couples in a country where homosexuality is illegal?

The government has insisted that beer, normally restricted, will be available and that everyone is welcome. Haroon wants outsiders to experience “real Qatari hospitality”, with its food and coffee culture.

“Of course there are going to be certain social norms,” said Haroon. “What we are asking for is just respect the country. And of course the country will definitely be respecting everyone that comes.”

“Some people might make mistakes because they don’t know what the rules are and that’s OK,” he added.

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“The point is our culture is all about intention, our religion is about intention, so as long as you have good intentions and you want to do the right thing, you have nothing to worry about.”

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