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Meta Launches New Video Series to Explore the Coming Opportunities of the Metaverse

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Meta’s looking to provide more perspective on the coming metaverse shift via a new video series, hosted by Keke Palmer, in which Palmer explores Meta’s evolving VR worlds and opportunities.

The new series, entitled ‘Are We There Yet?’, will look at how Meta is planning for the future, and how the metaverse will change the way that we connect, engage, create and more.

As explained by Meta:

“Part Bill Nye The Science Guy, Part Comedians in Cars Getting Coffee, ‘Are We There Yet?’ will be a metaverse 101, with each episode showcasing conversations between Palmer and various creators, artists, experts and more, as they travel through a future vision of the metaverse in a car and highlight the ways the metaverse will help us feel closer, be more collaborative, and be built by not just a few, but by all of us.”

The first episode, which you can watch in the embedded post above, sees Palmer talking with Meta’s VP of the metaverse Vishal Shah, in which they discuss some of the new potential opportunities of the space, including Horizon Worlds, virtual comedy clubs, movies, gaming and more.

It’s an interesting approach to mainstreaming some of the more technical aspects of the next stage, and demystifying the possibilities and potential for regular users.

It’s also interesting in the context of minority representation, and better aligning the metaverse with Black creators specifically.

Black creators are often the originators of web trends, but over time, they’ve gone unappreciated or unrecognized for such by social apps. Last year, Black creators on TikTok held a weeks-long strike action in protest over lack of credit and cultural appropriation. TikTok has since been working to build better networks for Black artists, through improved recognition and funding, but many still have concerns about how their work can be stolen to fuel viral trends.

Instagram has also added a new acknowledgment process to ‘address complaints that Black users are not credited for starting trends or are shut out from profiting from them’, while Facebook too has been working to provide more opportunities for Black artists.

Given this, Meta is well aware of the importance of Black creators in fueling cultural movements, which it will need as part of its evolving metaverse push.

As such, partnering with Keke Palmer could also help to ensure more Black artists are aware of the opportunities in the space, which may help to open up more doors for their work.

With this in mind, it’s more than just an entertaining overview and interview series, which could expand its value beyond the up front promotion of the metaverse shift.

You can check out the first episode of ‘Are We There Yet?’ via the link above.

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'Astonishing' New Cognitive Research Shows Gaining Knowledge, Learning New Skills, and Achieving Mastery Comes Down to the Rule of 7

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'Astonishing' New Cognitive Research Shows Gaining Knowledge, Learning New Skills, and Achieving Mastery Comes Down to the Rule of 7

While talent matters, the good news is we all learn at basically the same rate–and can “learn anything we want.” Think you don’t have the talent for entrepreneurship? For leadership? For programming, for design… for whatever pursuit you may want to, um, pursue? According to HubSpot co-founder …

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How to Successfully Use Social Media: A Small Business Guide for Beginners [Infographic]

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How to Successfully Use Social Media: A Small Business Guide for Beginners [Infographic]

Are you a small business owner or marketing manager, just getting started on building your social media strategy? Need to learn the basics before launching your first social media campaign?

In this infographic, Sprout Social shares social media tips broken down as follows:

  • Who uses social media?
  • What does social media do for you?
  • Define your goals
  • Targeting your audience
  • Choosing a platform
  • Social media metrics

Check out the infographic below to learn more.

How to Successfully Use Social Media: A Small Business Guide for Beginners

Sprout Social

 

 

 

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Moore Digital Names Two Executives To Serve Nonprofit Fundraisers 02/07/2023

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Moore Digital Names Two Executives To Serve Nonprofit Fundraisers 02/07/2023

Moore Digital, which assists nonprofit clients with fundraising, has named Adva Priso as chief strategy officer and Bonnie Huey as senior vice president of
digital media.

They are joining a team of “more than 70 top digital experts from across the for-profit and nonprofit industries, including strategists,
media planners and …



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