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Social media: Your battlefield or your mission field?

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USA (MNN) — Does it seem like your social media newsfeed is full of division and anger right now? You’re not alone. Between an election year in the United States, a global pandemic, social justice tensions, and holiday stress, there’s a lot of kindling for keyboard warriors.

But what if Christians viewed social media not as a cultural battlefield but as their mission field?

Doug Hutchcraft with Ron Hutchcraft Ministries says, “If you’re like me, it might take all of the self-control you have to not express your own frustrations about what’s going on in the world. But why be another loud and argumentative voice? Why not be the one that chooses to be the peacemaker? When was the last time you got into an argument on social media and actually convinced somebody of your viewpoint? It’s more our heart to want to be right than to want peace.

“Like any other medium, it’s not that social media is good or bad, but rather how we choose to use it.”

(Photo courtesy of Nordwood Themes via Unsplash)

Ron Hutchcraft Ministries recently hosted a conversation on Facebook Live with Native American young people through their On Eagles’ Wings outreach. They talked about loneliness, suicide, the pandemic, and what it all means in the context of faith.

Hutchcraft says, “It was amazing – even though it’s an online thing and you’re not in the same room – how much God used that.”

When we set aside our personal agendas on social media, it opens the door for Gospel-focused interactions like this.

So what does it look like to engage social media day-after-day with the mindset of an ambassador for Christ?

If a friend or family member seems like they are struggling on social media, reach out to them! You can send a note of encouragement, ask how you can pray for them, or even invite them to join a virtual Bible study with you.

Also, when we feel attacked or offended by something on social media, Hutchcraft says we need to replace our own agendas and pride with the Gospel.

“In 1 Corinthians 9:12… the Apostle Paul who was being thrown in jail, who has been almost murdered a couple of times, he says, ‘I will put up with anything rather than get in the way of what the Gospel is trying to communicate.’”

(Photo courtesy of Chad Madden via Unsplash)

Hutchcraft says, “My rule as a communicator has to be, ‘Could this encumber the Gospel? Could this give people a reason to continue to reject Jesus?’ They already have those reasons perhaps because of other Christians they’ve met. But when they’re through reading what you’re writing, maybe you could be the one that is a magnet for who Jesus is.”

Finally, pray. When you see a post from someone on social media and the Holy Spirit stirs your heart, pray for them. And if you’re getting ready to write a post, type a comment, or share something, stop and pray about it first.

Prayer sounds so simple, but it’s easy to forget.

“How about even how many of us actually pray right before we go on Facebook?” Hutchcraft asks. “How many of us actually pray right before we go post something on Instagram?

“People need every day for someone to be the salt and the light and to know what a merciful God looks like.”

Click here for more resources from Ron Hutchcraft Ministries on being an ambassador for Jesus.

Header photo courtesy of Prateek Katyal via Unsplash.

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Fed-up accountant 'shocked and disappointed' after his Facebook account is taken down again

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Fed-up accountant 'shocked and disappointed' after his Facebook account is taken down again

A fed-up accountant has spoken of his “disappointment” after his Facebook page was taken down AGAIN. Last July, we told how Suleiman Krayem feared …

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Twitter Tests New Quick Boost Option for Tweets

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Twitter Tests New Quick Boost Option for Tweets

Here’s the difficult thing with Twitter no longer having a comms department – now, there’s nowhere to go to confirm info about the app’s latest updates and features, and where each is available, etc.

Case in point – this week, Twitter appears to have launched a new in-stream boost option for tweets, which provides a quick and easy way to promote your tweet without having to launch a full ad campaign.

As you can see in these screenshots, posted by Jonah Manzano (and shared by Matt Navarra), the new boost option would be available direct from a tweet. You’d simply tap through, select a budget, and you would be able to boost your tweet then and there.

Which seems to be new, but also seems familiar.

It’s sort of like Twitter’s Quick Promote option, but an even more streamlined version, with new visuals and a new UI for boosting a tweet direct from the details screen.

Tweet boost

So it does seem like a new addition – but again, with no one at Twitter to ask, it’s hard to confirm detail about the option.

But from what we can tell, this is a new Twitter ad process, which could provide another way to set an objective, a budget, and basic targeting parameters to reach a broader audience in the app.

Which could be good, depending on performance, and there may well be some tweets that you just want to quickly boost and push out to more people, without launching a full campaign.

It could also be a good way for Twitter to bring in a few more ad dollars, and it could be worth experimenting with to see what result you get, based on the simplified launch process.

If it’s available to you. We’d ask Twitter where this is being made available, but we can’t. So maybe you’ll see it in the app, maybe not.

Thus is the enigma of Twitter 2.0.



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Twitter faces lawsuit by advisory firm for $1.9 million in unpaid bills

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Twitter faces lawsuit by advisory firm for $1.9 million in unpaid bills

US-based advisory firm Innisfree M&A Incorporated sued Twitter on Friday in New York State Supreme Court, seeking about $1.9 million compensation for what it says are unpaid bills. Reuters File Photo

New York: US-based advisory firm Innisfree M&A Incorporated sued Twitter on Friday in New York State Supreme Court, seeking about $1.9 million compensation for what it says are unpaid bills after it advised the social media company on its acquisition by Elon Musk last year.

“As of December 23, 2022, Twitter remains in default of its obligations to Innisfree under the agreement in an amount of not less than $1,902,788.03,” the lawsuit said.

Twitter and a lawyer for Innisfree did not respond to queries.

Elon Musk in October closed the $44 billion deal announced in April that year and took over microblogging platform Twitter.

In January 2023, Britain’s Crown Estate, an independent commercial business that manages the property portfolio belonging to the monarchy, said that it had begun court proceedings against Twitter over alleged unpaid rent on its London headquarters.

Advertising spending on Twitter Inc dropped by 71% in December, data from an advertising research firm showed, as top advertisers slashed their spending on the social-media platform after Musk’s takeover.

The banks that had provided $13 billion in financing last year for the Tesla chief executive’s acquisition of Twitter abandoned plans to sell the debt to investors because of uncertainty around the social media company’s fortunes and losses, according to media reports.

Recently, Twitter made its first interest payment on a loan that banks provided to help finance Musk’s purchase of the social media company last year.

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