SOCIAL
Twitter Adds New Spaces Speaker Listings Display, Highlighting Remaining Speaker Places

This is a small, but helpful update for Twitter’s audio Spaces option.
Today, Twitter has launched a new UI improvement for Spaces which displays the speakers in a Space at the top of the screen within the ‘Add Speakers’ display.

As you can see here, the updated format shows the names of speakers that have already been added to the Space, along with a count of how many more speakers you can add into the existing free slots. Twitter Spaces can currently facilitate up to 11 speakers (including the host) within a Space.
It’s not a major change, but simple UI improvements like this can go a long way towards simplifying the process, and getting more people using these tools more often. The easier, and more intuitive, the controls are, the more inviting the process will be, and as Spaces continues to evolve, it’s clearly getting more user-friendly than Clubhouse, which is still working to develop its tool fast enough to maintain competition with rising challengers.
Which got even more difficult this week, with Facebook launching the first live test of its audio Rooms. The advantage Facebook may have over the others here is discovery – with Facebook first launching its audio rooms with popular creators and within selected groups, that means that the platform doesn’t have to rely on algorithms to highlight relevant, in-progress broadcasts to each user. Instead, it can show you the latest Rooms based on the influencers you follow, and groups that you’re a part of, which could go a long way towards making Facebook’s audio Rooms a more enticing, and engaging option, with both Twitter and Clubhouse facing various challenges in highlighting the best audio broadcasts.
But Twitter’s Spaces is arguably the most advanced of the three, and with more opportunity to reach a broader audience, via public broadcasts on the platform, it does seem that Spaces will remain a valuable consideration going forward, regardless of other options.
SOCIAL
LinkedIn Shares Marketing Industry Insights and Tips in Latest ‘Big Thinking’ Digital Magazine

Looking for a marketing-related read for the long weekend?
LinkedIn has published the second edition of its ‘Big Thinking’ digital magazine, which includes a range of interviews, insights, tips and notes on various marketing-related subjects and trends.
The 36-page magazine includes expert notes on sustainable marketing practices, evolving messaging processes, and creative tips – from Disney no less.
There’s also a section which looks at how marketers can mitigate the loss of cookie tracking data, and how to build an employer brand (and why you should).

LinkedIn has also included expert interviews on customer experience, digital transformation and creative B2B strategies, among other elements.
There are some good notes, which could help you formulate a more effective marketing approach for your brand, in line with the latest trends, while it’s also handy to stay up to date with the latest trend insights and tips to keep your market knowledge fresh.
And it’s free. If nothing else, it’s a quick overview of some of the key trends that are playing on the minds of the top industry professionals, which will likely trigger at least inspiration in your own efforts.
You can download LinkedIn’s latest ‘Big Thinking’ digital magazine here.
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