SOCIAL
An Expert Outlines How You Can Avoid Social Media Influence Into Overspending
If you still feel the pressure to trust influencers and their product knowledge, there are some strategic actions you can take to increase impulse control and release yourself from any tracking the app might be taking part in regarding your purchases. Malone tells us, “Personally, if I see an item that an influencer is promoting, I like to go to an incognito web browser and find the item on my own. I don’t want Instagram (or the influencers) tracking my activity or marketing more in my direction.” By taking the research on in your incognito browser, it will allow you to really look into whether or not this product is worth your money without any strings attached.
Similarly, many shoppers feel uneasy by the ad tracking taking place within their shopping apps and social media sites. After researching your product, take a couple of days to decide if you really need this item or if you were just hooked by the presentation of it. If you’re still interested days later, revisit the product in an incognito way, and make your decision as off the grid as possible.
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