Bumper Ads: A Smart Way To Boost Your YouTube Ad Campaign [Infographic]

It is a great challenge today for marketers to create content that captures the attention of viewers. Even more so when it comes to advertisements. Whether a user has fallen…

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Banning digital political ads gives extremists a distinct advantage

Jessica Alter is co-founder and chairman of Tech for Campaigns, an organization building the lasting tech and digital arm for Democrats and has helped over 200 campaigns on this front…

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Email marketing: Harnessing the trust factor

In recent weeks, we’ve been exploring the themes laid out in the first-ever Periodic Table of Email Optimization and Deliverability. After Permission, and inextricably tied to it, is the concept…

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Combining StitchFix and Instagram, FlipFit ushers in the next phase of social retail

Nooruldeen Agha, has been thinking about what’s next for fashion retail for years. The serial entrepreneur behind the Dubai-based online fashion retailer, Elabelz and marketing studio Elephant Nation had always…

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