Google Partner Badge: The new timeline and what advertisers need to know

Google Ads’ new Partner Badge requirements, which force advertisers to use Google’s recommendations, will not go into effect until 2021. Google Partner Badges In February, Google Ads announced it would…

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Google introduces support for Microsoft Advertising parallel tracking in Search Ads 360

Google last week announced the support for Microsoft Advertising parallel tracking within Search Ads 360. Microsoft Advertising parallel tracking will become mandatory on November 15, 2020. Google says some Search…

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Google is Currently Experience Indexing Problems

Google confirms it is currently experiencing issues with its search results index. Google published a PSA advising site owners that it is currently experiencing indexing issues which may cause stale…

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3 questions SMBs should ask to maximize their COVID-19 Google Ads credit

Eligible small and medium-sized businesses are starting to receive Google Ads credits in their accounts over the coming weeks. If you receive one of these credits, you may be wondering…

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Google Now Has 6 Ways to Measure Core Web Vitals

Google is quickly expanding the number of ways site owners can measure Core Web Vitals, now offering 6 ways in total. Core Web Vitals were introduced just weeks ago, and…

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Click Share Vs Impression Share – Which One Should You Care About?

The more aggressive your bids are, the more impression share you own, the more conversions you get. Simple, right? Well, not quite… Let’s start by breaking down what the famous…

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Google’s ‘Top Stories’ to Show More Than Just AMP Pages

Google is making a change to its ‘top stories’ section in search results by removing AMP as one of the requirements for getting featured. The ‘top stories’ section appears at…

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Audit Google Display Placements Like a Boss

Auditing your display campaign is something that when I started out in the PPC world, I had no idea why or what to do. “It’s getting tons of impressions! Why…

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Google removes millions of negative TikTok reviews amid backlash in India

ByteDance’s TikTok app, which has gained hundreds of millions of users in India with its short-form videos, is facing criticism in its biggest overseas market after disturbing videos surfaced on…

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Google’s John Mueller: Don’t Create a Sitemap Manually

Google’s John Mueller recently advised an SEO not to manually create a sitemap for a large website, and offered more appropriate solutions. This exchange occurred in a Reddit thread on…

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