Google Adds New ‘Collections’ Listings Based on Your Search History

Google’s looking to make your search history more functional by gathering topically related queries that you’ve entered in the past into defined collections, based on subject groups. As explained by…

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Google Updates Mobile-First Indexing Best Practices Documentation

Google updated its best practices documentation on mobile-first indexing with a significant amount of additional information. The document is designed to help site owners ensure they’re providing the best possible…

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Google Ads Trademark Policies: What You Need To Know

Google Ads trademark issues can cause delays to your campaign if you are trying to run on trademarked terms and also cause issues when other advertisers are violating your trademarked…

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SEO In 2020: What To Expect For The Year Ahead

At the close of the decade and the start of a brand new year, I have taken some time to reflect on SEO trends that emerged in 2019 and those…

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5 Essential Schema Plugins for WordPress

Not all website elements are created equal. Some matter – and some matter a ton. So what are your site’s standout elements? Here are five: Customer reviews. Ratings. Product pricing….

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Google: Structured Data Has No Impact on Ranking in Web Search

Google’s Search Liaison, Danny Sullivan, clarifies that structured data is optional and does not impact search rankings. While this has always been the case, Sullivan reiterated his fact after some…

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YouTube Shows Users’ Comment History in New Profile Cards

YouTube is introducing profile cards, which display all comments a user has left on a particular video. Tapping on the profile picture of a user who left a comment will…

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SEO and PPC – making the correct choice

How do you ensure that potential customers come across your business at the right stage of the buying process? Digital Marketing trainer Ethan Giles of novi.digital explains. Ethan will run…

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Google Introduces a New Shopping Section in Search Results

Google is rolling out a new addition to search results this week which makes it easy to shop for popular products. When searching for keywords such as “running shoes” or…

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Google Search

Images Are Going To Infiltrate Google Search – And Other Hot Takes For 2020 [Video]

Do you ever want to compare notes on the PPC media industry with people outside of your company? Do you ever want to hear what other paid media experts are…

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