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AFFILIATE MARKETING

Affiliate Site Selling For $7 Billion? 7 Key Takeaways

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Affiliate Site Selling For $7 Billion? 7 Key Takeaways

According to the New York Times, Credit Karma is about to avoid the IPO market, and sell to a financial firm for $7 Billion.

We’re talking about an affiliate site here. An affiliate site is one that earns commissions from promoting OTHER PEOPLES products (by linking to their website through a special link).

Credit Karma was founded by Ken Lin. It is a website that has grown to have a lot of content, and it makes commissions from credit repair sites, and loan sites, and so forth.

Now while it started out as an ordinary site, this is no longer an ordinary affiliate site.

They claim that one third of all Americans who have a credit profile, have used their site.

So that’s a lot of names and email addresses they have acquired over the last several years.

They have grown to be huge, and I don’t want to make this sound like it’s in any way typical.

But it is inspiring and there are many key takeaways that can be learned here.

7 Key Takeaways

#1 You don’t have to be a product owner, in order to build a big online business

Over a decade ago, I visited the headquarters of Clickbank for the first time.

And I asked them, about which vendors were making the most sales.

They shocked me by mentioning that 8 of the top 10 account owners on Clickbank were pure affiliates, and didn’t even own their own products.

They were people I’d never heard of, guys who were simply buying traffic, sending it to their own website, and earning affiliate commissions promoting other people’s products.

While I was already a strong affiliate at the time, and was also in that top 10, I was a strong vendor too. So I had assumed the top 10 would be full of vendors.

In the case of Credit Karma, they have taken affiliate marketing to the extreme.

#2 Leads are valuable

Affiliates can make a lot of money without ever collecting a single email address or lead.

However, if you go to sell your website in the future, the money you receive is not only determined by how much you are making on a daily basis…

…How many leads, and how much data that you have on those leads, plays a huge factor.

You can’t legally share that data, but if you sell your business, then it’s legal for the purchaser to acquire the data that way.

Credit Karma collected names, email addresses, postal addresses, phone numbers, credit scores and more, from MILLIONS of people. That data is now worth BILLIONS as part of this sale.

If you’re an affiliate at a smaller scale, the same principles DO still apply. Make sure to in some cases, collect names and email addresses. And have a newsletter followup sequence that builds a relationship and promotes relevant products to them.

That way, if you ever sell your site, it’s worth more money… AND you’ll make more from your site anyway, even if you never sell it.

#3 Drop Facebook Pixels on every page in your site

Looking at the Credit Karma website, I see they have 2 Facebook Pixels being dropped on every page.

That means they can now retarget to people, with ads on Facebook, Instagram and other web properties that Facebook owns or has agreements with.

You do so much to get people to visit your pages as it is, and if they aren’t on your email mailing list, then another great way to get them to come back is through retargeting ads.

Warm prospects who have visited you before are a lot more likely to interact with you and possibly make a purchase in the future, than those who are cold (don’t know who you are).

#4 Free Software often results in more shares, than other types of freebies

While it may have been more complex to build what they have today, the Credit Karma site actually started out as a very simple piece of software.

People loved using it and shared it with their friends. So that in turn helped it to grow organically, as well as through any deliberate attempts they made at driving traffic to their site.

I’ve done this in the past also, created free software, and found that the optins tend to keep growing organically from that software giveaway for years, as users share the software with others.

For it to work, it has to be genuinely useful, and be better than the other tools going around that people can obtain for free.

It’s not always easy to do this, but if you do have a great idea for software that you’d like to make freely available in your chosen niche, it can in many cases, prove to be more valuable than other forms of free gifts that get people to opt in.

#5 Optins aren’t everything

There are plenty of opportunities to get your credit reading, etc, from other sites outside of Credit Karma, without giving your name and email address to Credit Karma.

They have such useful pages and recommendations, that their site profits regardless of optins.

I personally have found that sometimes, as an affiliate, going to an opt in page is not the right way to go.

Sometimes it’s better to run ads, that go to a ‘bridge page’ or a ‘quiz’ or an article, that then leads directly to an offer that I’m promoting.

If that produces more profits, then go with that.

#6 There is a lot of money to be made in Affiliate Marketing

Now while Credit Karma is an extreme case (potentially about to sell for $7 Billion), I see new affiliates starting out every year, and making piles of sales online.

This does not happen to everyone, I’m not saying it’s push-button easy, I’m not saying it’s ‘typical’ but I regularly see newbies, coming in, and doing extremely well, within a matter of months.

There are a lot of high converting offers in many niches (health, wealth, relationships, alternative beliefs, finance, education, and more).

And it isn’t rocket science.

Here’s a simplified equation of what is in play as an affiliate:

(Leads x Conversion Rates x Avg$ Per Customer) – Ad Spend = Affiliate Profits

For example…

If it costs you $1000 to send 2000 clicks to an offer, and that offer converts at 2%, and you earn on average $40 per sale:

Leads = 2000 clicks
Conversion Rate = 2% (0.02)
Avg $ Per Customer = $40
Ad Spend = $1000

(2000 x 0.02 x 40) – $1000

= $1600 – $1000

= $600 (Profit For The Affiliate)

If you’re not in profit, then:

  • Either the traffic that is purchased is not the right audience (and conversions will suffer)
  • Or the offer is not a proven one (conversions aren’t good)
  • Or you’re paying too much for the leads
  • Or the average commission $ is just too low.

I know I’ve gone off on a tangent here, but I wanted to mention this because, there IS a lot of money in affiliate marketing, but sometimes people over-complicate things when it comes to figuring out what’s going right and what’s going wrong.

Sometimes words in your ad itself, or on your landing page, are all the difference between a conversion rate of 0.3% and one that is 2% or higher.

Sometimes it’s a matter of needing to try several audiences to find the winning ads.

And sometimes it’s a matter of capturing leads, and following up with those leads with an autoresponder series of emails, that takes a little time to get the sales, but can lead to more sales of other products long term.

#7 Dream big and take action

It takes just as much energy to dream big as it does to dream small.

You are not protecting yourself or anyone else, by dreaming small.

Small dreams = less motivation to carry on.

I don’t see people who aim for the sky, and reaching the top of a skyscraper, being too disappointed.

I also don’t see people aiming for the top of a skyscraper, reaching the sky either.

It’s really important to eliminate any invisible glass ceilings, and have a dream that truly excites you.

Make a plan and work towards it.

Ken Lin had a dream and he chased it. His vision became more clear as he went along, but he took action.

I see the biggest difference between those who succeed at Affiliate Marketing and those who don’t, is that those who succeed are the ones who dream big, and take a lot of action.

When they take action and mistakes are made, they embrace the lessons that are learned along the way as part of the journey.

They are willing to take a lot of swings at bat, and all the mistakes make them self-correct, learn lessons, and eventually hit the ball out of the park.

I hope you enjoyed this article, and that it helps inspire you to take action in your online marketing dreams.

In the coming weeks I’ll be sharing several more affiliate marketing tips and videos with my newsletter subscribers.
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AFFILIATE MARKETING

Top 5 eBay Price Tracker Tools & Services for Resellers in 2023

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Top 5 eBay Price Tracker Tools & Services for Resellers in 2023

An eBay price tracker can help resellers level up their business from dropshipping to selling rare items at auction. These price trackers exist to help give eBay sellers the information they need to properly price their items and ultimately have a successful online business.

To help you choose the right one for you, let’s dive into the top five eBay price tracker services for resellers.

The Best eBay Price Tracker Services for Your Reseller Business

You don’t have to do everything on your own as an online seller on eBay. To help make your pricing decisions easier, here is our list of the top 5 eBay price tracker services:

Terapeak

Terapeak is a great tool all eBay sellers have access to since eBay owns it!

Using a tool made by the site you’re selling on is a great place to start. This site provides pricing and sale information for up to one year in the past for each item. You can also filter listings by condition and country.

When you have to conduct research on topics like the best things to sell on eBay, it’s nice to have a tool that’s already available and easily accessible.

How to Access Terapeak on eBay

To access Terapeak, visit your Seller Hub and find the “Research” page.

Are you looking for more reselling opportunities on additional platforms? Our list of 12 sites like eBay will help you get started.


WatchCount

WatchCount is one of the most comprehensive price-tracking tools for eBay sellers. It enables you to search for current and sold listings based on various factors. These factors include sales prices, items with the highest number of watchers, listings with the most bids, misspelled titles, and more.

The best part of all is that it’s free!

eBay price tracker

The additional features that WatchCount provides can help give resellers an advantage. By knowing which listings have the highest number of bids and watchers, resellers can understand which listings are most popular or if an item isn’t very popular at all.

Another important feature of this app is being able to check for misspelled listings. This means that you could find items that other resellers and price trackers might not catch!


Average Finder

Average Finder is another eBay price tracker that shows your item’s average price based on what’s currently listed. You can still search based on active and completed listings and by country.

eBay price tracker

One of the unique reasons Average Finder is a helpful tool is that it also shows you the average shipping costs for the item. This can help you see what other sellers list as their postage costs and what buyers are willing to pay. Shipping costs can make or break a sale, and this can give you insight into how you should price your shipping.


Mark Sight

Mark Sight is an insightful tool for resellers who primarily run auctions for their reselling business. It will show you accurate results, the best time to start and end your auction, sell-through rates, the average number of bids, and more.

In addition to being an eBay price tracker, MarkSight also provides educational resources for resellers. Instead of figuring everything out on your own in your reselling business, you can turn to these articles for in-depth information.

MarkSight does have a free option, but its more in-depth and resourceful features are not part of the free access. This will have to factor into your decision to invest in it for your reselling business.

This tool provides value in a different way from the other eBay price trackers on this list, but it’s still valuable to include for those resellers who rely heavily on auctions for their businesses.


CheckAFlip

CheckAFlip is fifth on our list of eBay price trackers. This site lets you compare current and completed eBay and Amazon listings. It will show you the average sold price for both new and used versions of that item, including how many new and used listings there currently are.

What makes Check A Flip unique is that it gathers its data in the moment, meaning you might need to wait up to one minute for the results to tabulate.

This is a more basic eBay price tracker, but it could work for your needs depending on what your reselling business requires. If you’re looking for a straightforward tool for tracking prices, CheckAFlip could be right for you.

Ways Resellers Can Benefit from Using an eBay Price Tracker

Whether you’re searching for a deal or looking to gather market data for your listings, an eBay price tracker provides a variety of benefits. Creating an account with one of these helpful price trackers could make the difference between a successful reseller endeavor and one that doesn’t perform very well.

Let’s explore the top three ways resellers can benefit from using an eBay price tracker.

Gain Insight on How to Price Your Items

One of the reasons buyers and sellers alike enjoy purchasing items from eBay is that you can find truly unique and niche items. However, knowing how to price rare items can sometimes be difficult when you’re a seller. This is where an eBay price tracker can be beneficial for sellers.

An eBay price tracker will show you your item’s current price data and pricing history. This gives sellers a more thorough understanding of how they should price their eBay items.

Product Flippers Can Find Great Deals

Depending on your goal for the platform, one of the biggest benefits of using an eBay price tracker is finding great deals! Finding the best deals as a buyer will also help you when you’re reselling these items.

Users can tailor their notifications to meet their specific price requirements. This means they will be notified when an item becomes available at their desired price.

For example, you can set up a notification for a specific item with 15 minutes left in its auction and is under a certain price. This means that you will be notified about items with great prices and potentially low competition.

You can also create a notification when new listings become available on the app. This means you will be one of the first to know if one of your desired items becomes available at a great price. Sometimes novice sellers list items way below their market value, or sometimes they just want to move them quickly, so they underprice them. By having these notifications set up, you can benefit from low prices.

Update Your Pricing to Protect Your Margins

eBay price trackers can be particularly beneficial for drop shippers because they allow sellers to update their pricing in real-time. If you dropship items from Amazon and the price increases but haven’t increased your eBay listings, you could potentially lose money on your items.

On the other hand, it also alerts you to price drops so you can offer sales to your buyers and stay competitive in the search results.

A price tracker could make all the difference when eBay dropshipping!

Final Thoughts on Finding the Best eBay Price Tracker

An eBay price tracker can help improve your reselling business by protecting your margins, alerting you to great deals to flip, and helping you find the right prices for your items.

If you’re an eBay seller who hasn’t previously used one of these tools, now is a great time to start! Your future sales reports will thank you.



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2 Tools That Helped Me Made Money For Free On Affiliate Marketing | by Samy Rome | ILLUMINATION | Feb, 2023

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2 Tools That Helped Me Made Money For Free On Affiliate Marketing | by Samy Rome | ILLUMINATION | Feb, 2023

$1k or more in your First Month

Making sales is the goal of every business. I’ll share with you two useful tools that’ll help you make sales faster as an affiliate marketer. The first tool is almost free ( it is just $4 a month), while the second tool is completely free, but it has very powerful premium tools that can make you a lot of money within 24 hours.

Autopilot Clicks Done-For-You traffic service that focuses on real buyers. It focuses on sending genuine buyer traffic to your offers on autopilot every single month. Autopilot Clicks uses their Real Buyer Traffic sources, like the different email lists, banner ads, and other methods to convert your offers to sales.

They’ll place your offers in front of serious buyers through their different traffic sources, on a monthly basis. You can start with just $4, and it is a done-for-you traffic system.

This is an awesome traffic machine, no need to worry about fraud clicks and bot clicks, just quality buyer traffic. Autopilot Clicks focuses on sales and actions taken, not just clicks. (use this link to get a bonus).

Fe Unleashed Sales Machine is a High Converting Evergreen Sales Machine, that’s 100% automated. It uses a unique selling system that helps you to make sales in less than 24 hours. Fe Sale Machine is completely FREE, for now.

The premium version contains powerful tools like Google Unleashed 5000 clicks, Done-For-You Email list Profit, and Unleashed Unlimited Traffic Package, etc. But you can still use the sale machine for free (it’s a limited-time offer).

The company offers it to you for free, so you’ll know its premium tools works greatly. (use this link to get it for free, hurry, it’s a limited-time offer).

These two tools can really make you money, but your earnings will depend on the demand, cost, and type of product you promote. If you play your cards right, you can make up to 5k a month, but as a beginner just earn, learn and grow. Thanks for reading, I hope it was helpful. Go Check These Tools Out and Make Some Money.

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How to make $13,000 with a creative RV side hustle

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How to make $13,000 with a creative RV side hustle

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Plus more side hustles and career advice to pull in more cash.



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