PPC - Entireweb Articles

13 Brilliant Restaurant Website Designs to Copy in 2023

13 Brilliant Restaurant Website Designs to Copy in 2023

Last weekend, I was on the road and starving after a morning of errands. I pulled out my phone and after rooting through a mess of...

6 Tips for Effective Bid Management in a World of Automated Bidding

PPC2 years ago

6 Tips for Effective Bid Management in a World of Automated Bidding

If automated bidding strategies are handling my bids for me, do I even need to pay attention to bidding? It’s pretty easy to ask this question,...

How to Measure Content Marketing ROI Right: Metrics, Math & Mistakes to Avoid

PPC2 years ago

How to Measure Content Marketing ROI (The Right Way)

When it comes to marketing, there is no doubt that content is king. But according to a recent Parse.ly study, 53% of organizations’ revenue goals are...

How to Increase Customer Perceived Value: 13 Psychology-Backed Strategies

PPC2 years ago

How to Increase Customer Perceived Value: 13 Psychology-Backed Strategies

An experiment was conducted for wine tasters sometime ago. The volunteers received two bottles of wine and were told to describe the taste of each one....

131 [NOT Overused!] New Year’s Instagram Captions & Templates

PPC2 years ago

131 Perfect New Year’s Instagram Captions for 2023

Search on Google for New Year’s Instagram captions and what do you get? The same exact 70 or 80 captions in every list…captions best suited for...

The 13 Best Marketing Strategies for Small Businesses in 2023

PPC2 years ago

The 13 Best Marketing Strategies for Small Businesses in 2023

As a small business entering a new year, it’s important to know two things: 1. The broader digital marketing trends to expect in the industry as...

Google Ads Automation: When (& When Not) to Use It

PPC2 years ago

Google Ads Automation: When (& When Not) to Use It

Over the years, Google has made a clear effort to automate as much of its advertising platform as possible. There are a number of reasons for...

The Top 12 SEO Trends to Optimize for in 2023

PPC2 years ago

The Top 12 SEO Trends to Optimize for in 2023

SEO is one of the most dynamic areas of digital marketing because Google is always updating its ranking algorithm to make search a better experience for...

Google Changes "Remove Redundant Keywords" Recommendation: What You Need to Know

PPC2 years ago

Google Changes “Remove Redundant Keywords” Recommendation: What You Need to Know

While we’ve always advised you to take Google Ads’ recommendations with a grain of salt, we reinforced this with a little more caution after auto-apply recommendations...

Google FINALLY Announces Plans to Allow Ads for [Some] CBD Products

PPC2 years ago

Google FINALLY Announces Plans to Allow Ads for [Some] CBD Products

Over the past few years, governments have relaxed and reformed their policies on cannabis and related drugs. In 2018, the U.S. federally legalized CBD if it...