Google issued ad credits as part of their COVID-19 relief effort. If your account qualified and you recently got the credit, what are some good ways...
Web traffic is generated in two ways: search engine optimization (SEO) and pay per click (PPC). Success in business requires choosing one. Or does it? Digital marketing...
They deliver a range of marketing as well as industry research results mainly targeted at the individuals looking forward to invest in the global keyword market....
IAB Europe this week released the forecasts for media spend in Europe, and IAB Europe expects a contraction of 5.5% in the digital ad spend for...
When it comes to using paid media to promote an e-commerce business, catalogs and product feeds are the star of the show. The purpose of catalogs...
As we battle the current pandemic that is COVID-19, it’s important for marketers to keep their customers, or potential customers, at the forefront of their decision-making...
This is a sponsored post written by Octoboard. The opinions expressed in this article are the sponsor’s own. If you are an SEO, PPC, or marketing professional, you...
PPC, or pay per click campaigns are a part of any digital marketing push towards brand recognition and sales. In 2020, PPC remains essential- you’ll need...
How businesses market their product and services has changed dramatically in the past few years. With digital marketing, a business now has an ample number of...
The more aggressive your bids are, the more impression share you own, the more conversions you get. Simple, right? Well, not quite… Let’s start by breaking...
