In this monthly post, we bring you the latest from all of the major platforms. Google Ads What: Hotel ads product updates Details: Google is piloting...
Auditing your display campaign is something that when I started out in the PPC world, I had no idea why or what to do. “It’s getting...
Mark Zuckerberg this week announced the launch of Facebook Shops, a new product that enables merchants to sell directly on WhatsApp, Messenger, Instagram, or Facebook. Facebook Shops...
As machine learning and automation gain more of a stronghold in digital marketing, we need a way to analyse all the data we obtain. Data science...
Market Study Report, LLC adds latest research report on ‘ Pay-per-click (PPC) Advertising Market’, which delivers a comprehensive study on current industry trends. The outcome also...
The digital marketing landscape is constantly changing. Being a good digital marketer means keeping tabs on these changes so you’re marketing strategy can keep up too....
Have you been wondering how the pandemic is impacting paid media and how your investments compare to what others are doing? We’re tracking COVID-19’s impact on...
Pay-per-click (PPC) is an internet marketing advertising model where businesses or individuals who want pay a certain amount of money every time your ad is clicked....
30-second summary: Coronavirus and related quarantine measures led to an increase in online sales, the amount of video content consumed, and the time people spend on...
TrafficGuard has announced the launch of its PPC Fraud Protection, aiming to mitigate fraudulent data and account traffic and protect the Google Ad campaigns of small...