Google published a Search Off Record episode about structured data. An interesting topic they touched on was how Google might use structured data that goes beyond...
When trying to rank on Google through search engine optimization, there are some industries which are far more competitive and prone to algorithm updates than others....
Organization schema structured data is useful to have on a website because it communicates important information to Google that can then be used to present an...
Social media has become an integral part of our lives. From Facebook to Instagram, Twitter to Snapchat, TikTok to Pinterest – everyone uses social media platforms...
In the world of search engine optimization (SEO), the top strategies for copywriting are continually shifting as we adjust to Google’s algorithm updates. You may have...
The digital marketing industry is constantly changing, and if you feel like you’re being challenged to do more with less, you’re not alone. Marketers need tools...
For many years, websites have collected user data to either sell to third-party sites or use for their targeted advertising. The most well-known examples include Facebook...
As of July 1, 2023, the version of Google Analytics we have used for 10 years will stop processing hits. This is a major change, and...
Google now allows businesses to display their commitment to environmentalism in their Google Business Profile. This helps companies capitalize on growing eco-consciousness among consumers in the...
On April 5th, Google’s Ads Liaison Ginny Marvin confirmed that Google Ads reporting is experiencing a latency issue. The issue was originally reported on April 1st,...