Google Business Profile is a free feature from Google that helps business owners manage their online presence across the search engine and its growing portfolio of...
“Successful SEO is not about tricking Google. It’s about partnering with Google to provide the best search results for Google’s users.”- Phil Frost In the tech-savvy...
As a small business owner, you’re probably already busy and have heard many marketing ideas that sound impossible (or, at least, very difficult) to implement. It...
LinkedIn announced the addition of new tools and features to its creator mode. Creator mode is a profile setting intended to help LinkedIn users increase their...
To use Google Search Partners, or not? That is the question. Maybe not for Hamlet, but certainly for paid search professionals everywhere. When you create a...
The legal industry gets a lot of coverage in the marketing world, and for good reason. It’s not only a highly competitive industry but also one...
You’ve probably heard that content marketing is an essential part of your marketing strategy and key for new customer acquisition and retention. Applying content and SEO...
If you ask 10 SEOs what their top SEO Key Performance Indicators (KPIs) are, you’ll likely receive 10 different answers. The reason is that KPIs are...
Marketing interviews are unpredictable, and there’s no wonder. There are many different marketing roles and candidates with many backgrounds, skills, needs, and wants. Yet some questions...
Search engine optimization (SEO) is a tricky field. Just when you think you’ve got a handle on it, Google goes and changes the algorithm and what...