30-second summary: Search Ads 360 platform has seen one of its biggest updates in 10 years Performics’ Senior Media Manager, Alex Medawar shares key highlights of...
NAP consistency is an important part of Google’s local search and Local Pack algorithms, which means that building citations with a consistent NAP on your Google...
The publicity generated by entering the stock market is an often welcome benefit for any company. When we dive deeper into all the media coverage and...
A local organic competition analysis is an essential early step in defining your strategy as it helps you understand what you’re up against in organic search...
Local SEO is a pretty complex beast. There are many moving parts that are just not part of an organic enterprise strategy. And, when it comes...
Google’s use of alt text as a ranking factor is limited to image search. It does not add value for regular web search. This is explained...
Why is our traffic declining? SEO professionals, marketers, business owners, and stakeholders have this same question and concern. Traffic = customers = revenue. We all know...
Today’s Ask an SEO question comes from Nafsika from Hamburg, Germany, who asks: “I have two pages ranking for the same keyword: a product page and...
Increasing online competition and advancements in search technologies mean that writing content is about more than just having a solid grasp of the English language. Great...
In the world of SEO, we talk often about technical issues and how to resolve them. We look at content strategy, keyword research, backlinks, and PR....